I'm sure you've sat through presentations and felt confused and unmotivated. Often, it's not the information, but how it is presented. We want to help by sharing specific steps anyone can take to make their presentations clearer and more understandable.
When presenting information, it’s easy to be focused on sharing the right information. The problem is that information isn’t useful unless it is communicated clearly. This video shares useful tips that will help any presentation become more understandable. It teaches:
Why your presentation’s mission will increase clarity
The Clemson University Media Forensics Hub created a helpful tool for learning how to spot an internet troll. The tool is like a quiz, where you are asked to review real-world social media profiles and answer the question: is this a troll account? Each selection is followed by an analysis of the profile's content and what clues are present. In many cases, the troll accounts are also identified by their origin and likely goal.
I took the quiz and didn't do that well. It was a wake-up call that we all should be aware of social media accounts that have the goal of influencing our perceptions by pushing misinformation and lies. Many of the troll accounts are run from foreign countries and especially Russia.
If you're looking for ways to educate yourself and others about the Internet, I recommend using this resource.
Most people who know Common Craft think of us as video producers, and that's accurate. Along with producing videos, Sachi and I have put over a decade of effort into the design of the business side of Common Craft. It may not be obvious today, but the company has evolved significantly over the years. And the entire time, our goal was the same: to remain an intentionally small company.
My new book, BIG ENOUGH, is about our approach to business and the perspective that bigger is not always better. If you're a fan of Common Craft, the book will give you a behind-the-scenes look at Common Craft history and how Sachi and I work together.
You can download a free chapter and learn more on the book webpage at BigEnough.life.
Let's Stay Connected
Common Craft is my day job and main focus. However, I love writing and plan to publish more books. If you're interested in following my writing, I've created a few new resources that are focused on my writing and personal life.
My new book, Big Enough, arrives on September 15th and I can't wait to share it.
Big Enough tells the Common Craft story over a decade, with a focus on the experiments and decisions that helped us create a thriving two-person business that doesn't require an HR department. The book is for anyone interested in saner, healthier approaches to building a business that supports their values.
Pre-order the Book
Big Enough is available for pre-order in both ebook and paperback, using the links below. I hope you'll consider pre-ordering because you'll be the first to receive it and pre-orders help the book earn attention when it launches. The 90-second video below will make it clear.
Note: You can also pre-order from the book's home page and I'll send you free stickers and maybe Big Enough socks. :)
Explainer: Why Pre-Orders Help to Authors
From the Back Cover:
An eye-opening antidote to the endless-growth mindset, Big Enough offers an alternative path to career success
In this illuminating book, entrepreneur Lee LeFever gives an inside view of building a scalable, product-focused business—while never compromising on quality of life. Lee and his wife, Sachi, responded to the promise of the internet by building a home-based business, Common Craft, that was profitable yet small enough to pivot and innovate.
Lee takes you through the multiple business models they pursued—marketplace, digital product licensing, subscription services, distribution partnerships, and more—and offers his best tips for how you, too, can build a lightweight business that supports a life you love.
A must-read for anyone interested in entrepreneurship, business strategy, and e-commerce, Big Enough arms you with insights into how technology and innovation are changing the face of business—and how the science of happiness and the pursuit of values can help redefine what it means to be successful.
It's easy to think that, in research, more information is better. The reality is that research can feel overwhelming. That's why academic databases matter. They make it quick and easy to search, filter, and evaluate sources for your work.
Research can feel overwhelming when it’s difficult to know what sources are useful and trustworthy. Academic databases help solve this problem by making sources easy to search, filter, and evaluate. This video explains Academic Databases and teaches:
Why quality matters more than quantity in research
Where to find academic databases
What types of publications and subjects are available
We now have 112 explainer videos in our library. Each video is designed to explain a subject clearly in a few minutes. Common Craft videos can help save time in your classroom, course, training session or presentation. Here are the most recent additions: