All posts for “business”


Blue Flavor is Open for Business

Posted by: leelefever on September 26, 2005- 5:00pm

Categories: business, design, friends, seattle


Congrats to my friends and fellow Seattle guys Blue Flavor for getting their new company off the ground. From their site: We're four guys with a zeal for simple, clear and effective communication and creating lasting interactive experiences. We’re big picture thinkers, Web and mobile architects, user advocates, writers, speakers and well-respected experts. We're also fairly regular folks who think technology should work for people, not the other way around.   Blue Flavor is: Brian Fling, D... Continue Reading

Jake Takes on American Airlines

Posted by: leelefever on September 21, 2005- 5:00pm

Categories: blogging, business, disruption, friends


I love this kind of thing- the little guy does what he can to take on a big company. Jake is a loyal customer (platinum member) of American Airlines, but got dissed recently over a $50 mix-up that was their fault and got insulted at the same time. So, he's written a letter to the company explaining the circumstances and counting (literally, by the second, on his site) how long it takes to get an reply/apology from the company. Will they reply? Does it matter that he's blogging it all? It'll... Continue Reading

Global PR Blog Week 2.0 and Our Paper

Posted by: leelefever on September 19, 2005- 5:00pm

Categories: blogs, business, ourwork


Nancy White and I have been continuing our work on the March of Dimes "Share" online community. We're about to finish a second phase of updates- the last for a while. What a great project. We have been writing our story of helping to build the Share community over the last few weeks and were honored to have the paper invited to the Global PR Blog Week 2.0, going on this week. The paper is called: Surprising Partners: Adding Blogs to an Existing Non-Profit Community. You can read it, along... Continue Reading

Microsoft Blog Project

Posted by: leelefever on August 31, 2005- 5:00pm

Categories: blog, business, microsoft, ourwork


I’m just starting a new project that should be really interesting. I’m working with Bill Reid’s group at Microsoft, which does IT Solutions. Like so many other teams at the company, they are interested in using blogs as a way to support and connect more personally with customers. When we first started talking about the project, it was about using blogs as a feedback loop, where the blogs would facilitate customer feedback that could be used to improve products, in this case, IT... Continue Reading

Dell and The Business Experiment

Posted by: leelefever on July 11, 2005- 5:00pm

Categories: blogs, business


I got an email today from Robert May of Business Pundit. He is creating a new site that is called As you might expect, it is an experiment. Here’s how he describes it: The Business Experiment is a site meant to explore three concepts: wisdom of crowds, open-source business, and the distributed nature of work. The goal is to have the registered users of this site collectively start and run a real business. Interesting huh? Now for something a little differentâ... Continue Reading

Audio from "Blog Conversation" with Andy Wibbels

Posted by: leelefever on June 21, 2005- 5:00pm

Categories: blogs, business, friend, interview


Andy Wibbels at Easy Bake Weblogs invited me to participate in one of his regularly scheduled "Blog Conversations" calls. The audio and call notes are here. I had a great time and got to wax philosophic on some of the things I'm most passionate about. Thanks for the opportunity Andy!

Upcoming Call with Andy Wibbels of

Posted by: leelefever on May 22, 2005- 5:00pm

Categories: blogs, business, friends, interview


Andy Wibbels of Easy Bake Weblogs has asked me to participate in a call in his series of "blog conversations". We'll be talking about how the weblog world listens, partially based on this post. The call happens tomorrow (Tuesday) night - sorry for the late notice. Here is the information as posted on This time we are talking to Lee LeFever from Common Craft - a blog about social design for the web. We'll be talking about: How the Weblog World Listens What enables a blogger... Continue Reading

Tagging for Mom and Pop

Posted by: leelefever on May 10, 2005- 5:00pm

Categories: business, flickr, recommendation, travel


We stayed at a small mom and pop “resort" in the San Juan Islands last weekend called WestBeach Resort. There were three families there and all have at least one blog. Everyone took pictures and everyone has Flickr. Aside from marveling at the total nerd-dom of all involved, I thought about tagging. I’ve tagged all of my photos from the trip on Flickr (and this post) with the “westbeach�? tag. This made me think about the folks who run WestBeach and what this tagging stuff means to... Continue Reading

The Weblog Elevator Pitch- One Year Later

Posted by: leelefever on April 26, 2005- 5:00pm

Categories: blogs, business, communication, Explanation, plainenglish, simplicity


It was one year ago that I won my first contest as a writer. The challenge was to create the "perfect corporate weblog elevator pitch". It was put on by the folks at Weblogs Inc. via the Social Software Weblog and Judith Meskill. At the very least, I hope the little contest preserves a look at what people thought was an accurate summary of how blogs could be used inside a corporation. One day, people may say "that was sooo 2004". For now though, I still stand beind the pitch 100%. Here it... Continue Reading

Amazon's "Concordance" Zeitgeist

Posted by: leelefever on April 14, 2005- 5:00pm

Categories: business, features


You likely know that Amazon is working to scan every page of every book right? It's what enables the "Look inside the book" feature- they scan every page. They are now turning that into something they call Concordance, which is the "zeitgeist" view of the most used words in the book. See it in action here. Thanks for the tip Jay!