All posts for “mobile”


QR Codes in Books - Do They Work?

Posted by: leelefever on January 7, 2013- 10:01am

Topic: Art of Explanation

Categories: book, data, ebook, mobile, publishing, qr codes


QR codes often get a bad rap these days. The ugly little boxes appear everywhere and to many, they seem to be a waste of time and space.  But the reality of QR codes is like any tool - the value is determined by how it’s used. When used effectively, QR codes bridge online and offline worlds by making it easier to use a mobile phone to visit a webpage, for example.  This three-minute video explains QR codes: Email readers can watch the video here.  QR Codes in Books - Why? My book The Art of... Continue Reading

New Video: Apps Explained by Common Craft

Posted by: leelefever on May 16, 2012- 10:01am

Topic: New Video

Categories: applications, apps, marketplace, mobile, platforms


Today we’re announcing a new video: Apps - Explained by Common Craft   We hear so much about apps today that it’s easy to think about them being a fundamentally new phenomenon, but the truth is that we used apps or “software applications” long before mobile phones.  This video explains what caused apps to evolve and what new systems are in place that are making them so popular and useful today.   It teaches:   The big idea behind applications and how they work with computers The role of “... Continue Reading

New Video: QR Codes Explained by Common Craft

Posted by: leelefever on September 6, 2011- 10:21am

Topic: Common Craft Video

Categories: Explanation, mobile, technology


You may have seen these little codes around.  They're in newspapers, on storefronts and products.  They're called Quick Response (QR) Codes and they're meant to used with your smartphone. They could be a very big deal in the future.  This video is one of our most requested titles and explains how QR codes make the real world clickable. This video, like most in our library, is available with voice-overs in 8 languages. The languages are: English French German Spanish Portuguese Dutch Italian ... Continue Reading

Video: Augmented Reality - Explained by Common Craft

Posted by: leelefever on March 22, 2010- 5:00pm

Topic: Common Craft Video

Categories: augmented reality, Explanation, mobile, video, web


Today we're releasing a new video: Augmented Reality - Explained by Common Craft We don't make a habit of making videos about every new gadget or technology. Everyone once in a while though, a technology captures our attention and becomes a candidate for a video. The video we've published today caught our attention - it's a topic that I think we'll be hearing a lot more about in coming years. It combines information from the web and reality - what you see through a camera phone.  By making... Continue Reading

Splainers Video: SMS for Life

Posted by: leelefever on March 17, 2010- 5:00pm

Topic: Explainer Network

Categories: mobile, sms, splainers, video


Splainers recently published a new video for the Roll Back Malaria Partnership.  I'm impressed, not only with the video explanation, but the idea behind SMS for Life, which uses mobile phones to ensure that malaria medicines are available for families who may need to travel to find treatment. It's great to see Splainers working on such a worthy cause and matching their skills to an idea that becomes more clear through video. Splainers, like all members of the Common Craft Explainer Network,... Continue Reading

Sean's T-Mobile Hell

Posted by: leelefever on June 18, 2007- 5:00pm


Categories: customer service, mobile, rant


Sean O'Driscoll unravels a long chain mishandled and unfortunate situations within the bowels of T-Mobile customer service. Sean's experience is sadly not unique, but his perspective is. He manages the community support services team at Microsoft and is tightly focused on the future of customer support. It appears that T-Mobile has provided him a great worst case scenario - he left the service because of it. “sean, can I just have the agent call you back so we can handle this? Me: “NO... Continue Reading

Mobile Blogging via Treo 650

Posted by: leelefever on November 16, 2005- 4:00pm


Categories: blogging, gadgetry, mobile, review, travel, twinf


I've been geeking out a lot on all the things we can do with gadgetry on the trip. You might remember that I first posted about a device (the i-Mate PDA2K) back in June that I thought would be good for mobile blogging. I've been using a PalmOne Treo 650 for the last couple of months and I think it's going to be the close-to-perfect gadget for our needs on the trip. Over at TwinF I posted a bit about all the capabilties I've been testing. Tags: twinf, gadgetry, geek, mobile, moblogging

Mobile Blogging Device: I-Mate PDA2K

Posted by: leelefever on June 12, 2005- 5:00pm


Categories: blogging, gadgetry, mobile, review


I’ve gotten the mobile blogging bug lately. As you’ll see soon, I have plans for a new site that will have a blog that will be updated predominately by a mobile device. As part of this, I’m trying to find the best device for the job. Some of the major features I see as being necessary/nice to have for mobile blogging: Qwerty Keyboard GSM: Global System for Mobile Communications (global standard cell phone signal) GPRS: General Packet Radio Service (Internet using GSM) Wi-Fi (wireless... Continue Reading