"Nuggets" is an animation by German animation director Andreas Hykade. It's an instant classic that exemplifies the beauty of simple yet meaningful communication. It's a must-watch: Viewing in email? Watch it here.
We love to see students and teachers work together on Common Craft style videos. Almost every day we see photos and videos from classroom projects like this one. You can find 100's Common Craft style videos on YouTube. While these live-action videos are awesome, Common Craft style videos can also be created using GoAnimate's online video maker. Last year, we partnered with GoAnimate to offer Common Craft Cut-outs as an upgrade to their standard product. Today, this access has been extended to... Continue Reading
We're big fans of GoAnimate. They make it easy for anyone to create animated videos - even using Common Craft Cut-outs. Recently they asked about doing an interview with me, but not just any interview. They wanted to make the interview look like an animated talk show. This is where their service really shines. We talked about my family's business in NC, how Sachi and I get along and of course, explainer videos. The video below was made with GoAnimate - and you can make videos just like it... Continue Reading
This post is based on a more comprehensive article I wrote called Welcome to the Next Golden Age of Animated GIFs. Animated GIFs are fascinating. These silent, looping, video-like experiences are popping up all over the web, much like they did in the 90s. But this time, it's different. Animated GIFs can now be created by anyone and we're seeing them used in new and interesting ways. You've probably seen animated GIFs used for entertainment or highlights: But have you considered how... Continue Reading
A good primer by Ted-Ed on the process of turning a complex idea into visuals that can be used in an animated explainer video. Reading in email? Watch the video here. While the major points are great, I think it leaves out the creativity and complexity involved in producing the visuals themselves. It's a huge barrier for DIY video creators because it often requires expensive programs and extensive know-how. That's why we're fans (and partners) of GoAnimate, which provides tons of ready-made... Continue Reading
This post is part of a series designed to relate the big ideas behind conceiving and producing amazing explainer videos. You've seen it happen before. You're in a meeting, watching a video or having a conversation and everything is going well. You're on your way to understanding something new. But something happens. Your confidence wanes. What was clear becomes cloudy and you're not sure what to say. In this situation, it's easy to feel embarrassed, as if you're not smart enough to keep... Continue Reading
The blog It's OK to be Smart pointed me to this animated TedEd video that explains how humans are not that different from Pavlov's dogs. Like a dog that is trained to salivate when a bell rings, we too learn to react to events and stumuli. We may not drool, but may fall in love. Watch: Email Readers can watch here. More about the genius of dogs at Brainpickings.
When I was a wee lad, I remember seeing these little animated tv shows that seemed to be mixed in with my Saturday morning cartoons. They were only a few minutes long and were focused on a single subject. But these little shows were unlike anything else on TV. I learned something real. I remembered. I knew, at a very young age, how a bill becomes a law. It was Schoolhouse Rock! and as of January 13th, it turned 40 years old. Speider Schneider is a family friend of David McCall, the creator of... Continue Reading
Boing Boing pointed me to this beautiful animated video by a German studio called "finally". From the description with the video: Music is a good thing. But what we did not know until we started with the research for this piece: Music is also a pretty damn complex thing. This experimental animation is about the attempt to understand all the parts and bits of it. Have a look. You might agree with our conclusion! Email or RSS readers can watch the video here. I think this is a great example... Continue Reading
People often ask about the origins of what has become known as “Common Craft Style” and what inspired us to use paper cut-outs, hands and a whiteboard. The truth is, it was a solution to a problem. I had been experimenting with drawing on a whiteboard in live action videos and found it frustrating. I felt like such a dork trying to draw and look at the camera at the same time. It felt forced. Sachi, always the problem solver and adult in the room, suggested our current format. She had seen... Continue Reading