All posts for “video”

video

Video: Preparing an Emergency Plan

Posted by: leelefever on April 27, 2010- 5:00pm

Categories: Common Craft Video, emergency plan, Explanation, video

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Today we're publishing a new video called "Preparing an Emergency Plan - Explained by Common Craft" If you've seen the news lately, you know there is no shortage of emergencies.  Tornadoes, hurricanes, winter storms, earthquakes, fires, it's all out there.  We don't like to think about them affecting us, but they can.  This video is focused on making a plan so that you and your family or loved-ones know what to do when an emergency happens.  It only takes 20 minutes to create an emergency... Continue Reading

RSS in Plain English: Three Years Old Today

Posted by: leelefever on April 22, 2010- 5:00pm

Categories: history, rss, video, video

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The video that started it all, RSS in Plain English, was published 3 years ago today.  We had no idea, three years ago, what we were getting ourselves into, but we're so happy that it has worked out the way it has.  Here's the original version of the video.  The one that appears on this site (the one we license) has been updated for color and clarity. The video currently has over 1.1 million views on You Tube and has been licensed hundreds of times. As much as the technical quality of the... Continue Reading

1/29 Explainers Video: What is Geocaching?

Posted by: leelefever on March 30, 2010- 5:00pm

Categories: 1/29, Explainer Network, Explanation, geocaching, video

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1/29 Explainers, members of our Explainer Network of video producers, recently released a couple of great videos that highlight their work. Nick and the folks at 1/29 have serious video chops and have been putting them to good use in short, animated videos like the ones below. What is Geocaching? (produced for GoGeocaching- currently has nearly 90k views in two weeks!) Atlassian also hired 1/29 to create this fun video about JIRA Studios which integrates with Google Apps. Like all members... Continue Reading
Today we're releasing a new video: Augmented Reality - Explained by Common Craft We don't make a habit of making videos about every new gadget or technology. Everyone once in a while though, a technology captures our attention and becomes a candidate for a video. The video we've published today caught our attention - it's a topic that I think we'll be hearing a lot more about in coming years. It combines information from the web and reality - what you see through a camera phone.  By making... Continue Reading

Splainers Video: SMS for Life

Posted by: leelefever on March 17, 2010- 5:00pm

Categories: Explainer Network, mobile, sms, splainers, video

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Splainers recently published a new video for the Roll Back Malaria Partnership.  I'm impressed, not only with the video explanation, but the idea behind SMS for Life, which uses mobile phones to ensure that malaria medicines are available for families who may need to travel to find treatment. It's great to see Splainers working on such a worthy cause and matching their skills to an idea that becomes more clear through video. Splainers, like all members of the Common Craft Explainer Network,... Continue Reading

Common Craft - NOT a Viral Video Company

Posted by: leelefever on March 14, 2010- 5:00pm

Categories: blogs, business, licensing, video, viral

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I've been really excited to see the feedback about the new Web License. Asking people to pay to embed a video has raised questions and responding to them has been an interesting experience. If nothing else, it's eye-opening to see what people are assuming about our business. For example, Mike Masnick at Techdirt wrote an article called "Viral Video Producers Want To Charge You to Embed Their Videos."  Then, Steven Hodson at Inquisitor follow up the Techdirt article with "Common Craft... Continue Reading

Amit Asks: Will You Pay to Embed a Video on Your Website?

Posted by: leelefever on March 10, 2010- 4:00pm

Categories: business, feedback, licensing, video, wistia

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Amit Agarwal at Digital Inspiration has been a fan of Common Craft for a while and we've always enjoyed his thoughful analysis of our videos and business.  The news yesterday about our Web License prompted him to write about it - and question the business case for paying to embed videos.  We welcome this kind of analysis.  He writes: The good old YouTube days are over as Common Craft has created a new “web license” for their videos that would require bloggers and websites to pay a monthly... Continue Reading
For a while now, we've heard a common request from potential customers.  They want an easy way to license and share Common Craft videos on their website. Today we're announcing a new partnership with video sharing company Wistia that will help us serve this need with our new "Web License." A Little Background... We license our videos to individuals and organizations. Two of our most popular licenses (Individual and Site) are for offline use. Customers download video files for use on intranets/... Continue Reading

Video: Secure Websites in Plain English

Posted by: leelefever on February 8, 2010- 4:00pm

Categories: Common Craft Video, net safety, plainenglish, security, video

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We've published a new video called "Secure Websites in Plain English" Security is obviously an important part of using the Web. Thankfully, through cooperation between a number of organizations, standards have been developed to communicate when a site is secure.  Unfortunately these clues are not always known to everyday Web users.  This video covers the basics of web site security - the common threats, the basics of encryption and how to tell when a site is secure. The video also covers a... Continue Reading

The Proposition 8 Video - NOT Common Craft

Posted by: leelefever on January 12, 2010- 4:00pm

Categories: Not Common Craft, video

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California's controversial Proposition 8 is back in the news, which means a fresh round of people asking if we made the video on You Tube that supports the ban on gay marriage. Though the video could be confused for a Common Craft video, it's not. Let me be as clear.  We would never, ever make such a video. Aside from our own views on the subject, we recognize that dealing in polarizing political issues is not good for our business. Our goal is to be as unbiased as possible and make videos that... Continue Reading

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