All posts for “video”
Today we’re excited to announce that Epipheo Studios has joined our Explainer Network of video producers. I remember when I first saw an Epipheo (what they call their video creations). I think it was for Google Wave. The laid back style, the humor and creativity, the animated storytelling all made for a great explanatory experience. It wasn’t surpising to see them go from making a couple of videos to being hired by Facebook, Yelp, SAP, etc. They are very good at what they do. Here are a... Continue Reading
Once again this year, Sachi and I are concerned about your brains. To avoid any problems, please watch this video: This video is now our 4th most viewed with 1.25 million views and 4,600 comments. If you're looking looking for answers on zombies, Darren did a bit of research recently. Also, bonus zombie video for the song "Re: Your Brains" from one of our favorites, Jonathan Coulton. But seriously, watch out for your brains this Halloween!
BitTorrent, which offers a faster way to download files from the Internet, has had a serious explanation problem. It’s one of the most used and least understood products on the Web. After working with BitTorrent on a video, it’s easy to see why this is the case - the inner-workings of BitTorrent are complex. It exists in a world that defies comparison. Millions of users know it works exceptionally well, but explaining why and how it works is another story. This video was a challenge and we... Continue Reading
1/29 Explainers (a member of our Explainer Network) has been doing a lot of great work lately and I'd like to highlight a couple of their recent projects. Nick Seuser heads up the team in the Bay Area and I asked him to provide a bit of info about the projects: The first video is for Flock, the social web browser: Built for Facebook and Twitter, and with over 200,000 views in just 5 weeks, our spot for Flock’s new version of their social web browser has been successful in focusing attention on... Continue Reading
Today Visa is rolling out a new product called Rightcliq that makes online shopping easier and more social. It works in your browser like a bookmark or plug-in. I'll let the video below explain the rest. You'll find it on the Visa website here. About this production Like so many online products, Rightcliq by Visa has an explanation problem that deserves special attention. A solid explanation is key for people to see the value and feel connected to what it does. For example, people have been... Continue Reading
Today we've published a new video: Secure Passwords - Explained by Common Craft I don't know about you, but in the past I've taken passwords for granted. These days though, I'm very careful with my passwords because I know the risks and what lengths criminals will go to discover someone's password. This video is about understanding the risks, creating a password that can't be guessed and protecting it from criminals and wandering eyes. This video will soon be part of our Net Safety Pack,... Continue Reading
Lilipip is one of the newest members of our Explainer Network of video producers and lately they've been pumping out some great videos for their customers. I'm highlighting a few below... The first video is for Circle Street and as I told Jen at Lilipip, I really like the way they approached this video. It's informal, fun and tells a story about a problem being solved. It made the value proposition of Circle Street clear in one minute. Take a look: Second is a video for Adobe's eLearning... Continue Reading
Today we've published a new video: Wikipedia - Explained by Common Craft Wikipedia is one of those resources that works, but it's not always clear why. It seems preposterous that 1000s of volunteers could not only create an online encyclopedia, but also make it a trusted resource for millions around the world for many years. But it is a reality. Wikipedia has become one of the web's biggest success stories. But how does it really work? What is in place to make sure that the... Continue Reading
If you've tried to watch online videos on an iPad, iPhone or iPod Touch, you may have noticed that some videos won't play. This is because Apple has refused to use a technology called Flash that has been a standard for many online videos. Steve Jobs recently described why Apple made this decision. The fact remains many online videos won't play on Apple devices. That is, unless video hosts and producers use other technologies (namely HTML5) to make the videos play. Wistia, the company we're... Continue Reading
Today we're publishing a new video called "Preparing an Emergency Plan - Explained by Common Craft" If you've seen the news lately, you know there is no shortage of emergencies. Tornadoes, hurricanes, winter storms, earthquakes, fires, it's all out there. We don't like to think about them affecting us, but they can. This video is focused on making a plan so that you and your family or loved-ones know what to do when an emergency happens. It only takes 20 minutes to create an emergency... Continue Reading
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