All posts for “video”
Amit Agarwal at Digital Inspiration has been a fan of Common Craft for a while and we've always enjoyed his thoughful analysis of our videos and business. The news yesterday about our Web License prompted him to write about it - and question the business case for paying to embed videos. We welcome this kind of analysis. He writes: The good old YouTube days are over as Common Craft has created a new “web license” for their videos that would require bloggers and websites to pay a monthly... Continue Reading
For a while now, we've heard a common request from potential customers. They want an easy way to license and share Common Craft videos on their website. Today we're announcing a new partnership with video sharing company Wistia that will help us serve this need with our new "Web License." A Little Background... We license our videos to individuals and organizations. Two of our most popular licenses (Individual and Site) are for offline use. Customers download video files for use on intranets/... Continue Reading
We've published a new video called "Secure Websites in Plain English" Security is obviously an important part of using the Web. Thankfully, through cooperation between a number of organizations, standards have been developed to communicate when a site is secure. Unfortunately these clues are not always known to everyday Web users. This video covers the basics of web site security - the common threats, the basics of encryption and how to tell when a site is secure. The video also covers a... Continue Reading
California's controversial Proposition 8 is back in the news, which means a fresh round of people asking if we made the video on You Tube that supports the ban on gay marriage. Though the video could be confused for a Common Craft video, it's not. Let me be as clear. We would never, ever make such a video. Aside from our own views on the subject, we recognize that dealing in polarizing political issues is not good for our business. Our goal is to be as unbiased as possible and make videos that... Continue Reading
Today we published a new video called Protecting Online Reputations in Plain English. Aimed at younger or inexperienced web users, this video helps explain the long-term risks of sharing inappropriate photos, videos and stories on the Web. We've seen the stories and heard personal accounts about people who shared an inappropriate photo that eventually caused them to lose their job or miss an opportunity. Preventing this kind of problem can come from increased awareness about how the Web works... Continue Reading
Daniel Sevitt of EyeView wrote a great article on ReelSEO.com called "The Three Types of Online Video for Business." The article deserves a full read, but I was struck by this simple diagram that illustrates the types of videos and their expected outcomes. Image courtesy of EyeView
This video was made from the raw, unedited footage from the making of Twitter Search in Plain English. Watch another time-lapse Common Craft video shoot here.
Today we published a new video called Cloud Computing in Plain English: This title has been one of our most requested and for good reason. Cloud Computing is a subject that has an explanation problem - people have a hard time understanding it because it's difficult to explain quickly. Like Social Media, it's a subject that is very broad and lacks broad consensus in terms of clear explanations. Our hope with this video is to lay bit of groundwork so people can see the big ideas. We asked a... Continue Reading
Almost anyone can make a video and put it online, but there are relatively few good models for earning a living from online videos. We've been experimenting over a couple of years and believe more than ever that video licensing is a model that has huge potential. The Current Options Of course there's the advertising model. A video is made, it attracts eyeballs, eyeballs are distracted by ads. A tiny percentage of people click the ads and the video host and video owner make a bit of money. It... Continue Reading
Videos in our "Money" category have been a focus for us this year and we're excited to announce a new pack of six video called the "Financial Basics Pack." Packs are groups of Common Craft videos that can be purchased together for a 15% discount. The Financial Basics Pack includes videos on the topics below. You can watch them all on this page. Saving Money (Compound Interest) in Plain English Borrowing Money in Plain English Investing Money in Plain English Stock Markets in Plain English... Continue Reading
© 2013 Common Craft, LLC Common Craft name and logo are trademarks of Common Craft, LLC.