Welcoming Two New Members of the Explainer Network
By leelefever on September 21, 2009 - 10:21am
We're so excited to have two new members of our Explainer Network of custom video producers.
Lilipip is a Seattle-based company that has been making videos for years. They're seeing new opportunities in the world of animated video explanations and we think they'll be a great fit for the Network. From their listing:
We make animated videos about your product, service, or concept. We’re an “Open-Source Creative” team with transparent pricing and processes – featuring global artists with a wide range of styles. Follow Lilipip on Twitter.
Here is one of Lilipip's most recent videos:
Animated Explanations is based in Brussels, Belgium and focuses on the European (and global) market for explanatory videos. They have extensive experience in making complex ideas easy to understand in video form and we're happy to have them in the Network. We're especially excited to have European representation in the Network. Follow them on Twitter @instruxion. From their listing:
Animated movies, interactive tutorials and instructional videos in attractive formats and any language.
Here's a sample:
How to find a new job using LinkedIn? - Animated Explanations
The Common Craft Explainer Network is a group of video producers that specialize in making custom explanatory videos. The Network currently has six members that represent a number of skills, styles and formats. If that chunk of text on your home page just isn't doing the trick anymore, contact an Explainer Network member.
View With CommentsNew Explainer Network Member: 1/29 Explainers
By leelefever on August 13, 2009 - 12:43pm
We're excited to announce a new member of the Common Craft Explainer Network, 1/29 Explainers. Executive producer Nick Seuser and the 1/29 team have ton of experience in the film and video world.
Our introduction to 1/29 was through the "Behind the Logic" series of videos they did for Pandora. You can watch them on the 1/29 Explainers home page. We were impressed with the entertaining creative way they explain the logic that connects the music that plays via Pandora. Here's an example:
1/29 Explainers, like all members of the Explainer Network, are available for creating custom explanatory videos for your product or service. We created the Network to help organizations in need of videos find talented video producers. Other members include: SayItVisually, Switch Web Video and 'Splainers.
View With CommentsMeet Splainers - The Newest Member of Our Explainer Network
By leelefever on March 02, 2009 - 11:06am
I recently wrote about a project called the Common Craft Explainer Network. The big idea is to help connect prospects looking for custom explanatory videos with talented producers.
I'm excited to report that we now have 4 members of the Explainer Network. Our newest member is Splainers - a small company from Issaquah, WA just around the corner from Seattle that specializes in simple presentations that use 3D modeling. Splainers joins great group of talented producers who not only make awesome videos, but work together to create visibility and demand for explanation as skill and craft.
View With CommentsExplainers to Watch in 2009
By leelefever on January 13, 2009 - 3:59pm
If there is one prediction I have for 2009, it will be that our world will become more complex. We will all be confronted with new products, services, ideas and concepts that will confuse the majority of us. And this adds to what confused us in 2008 and years before.
We're convinced that the rise of all this complexity is creating new demand for new kinds of services. Individuals and organizations will find business models in helping people deal with the complexity. The biggest opportunity we see is for people who are good at explaining - at taking an idea and packaging it so a maximum number of people can understand and act on it. Below are some companies and individuals who we think will be making a real contribution in 2009.
ReadWriteWeb on Common Craft
By leelefever on December 29, 2008 - 10:24pm
Marshall at ReadWriteWeb, posted a story today about Common Craft that was actually published a few months back, but has been reposted at a "redux." It's one of my favorite bits of press and called "How Common Craft Stopped Doing Client Work, in Plain English." I don't know of any other blog post that tells our story better.
View With CommentsIntroducing: The Common Craft Explainer Network
By leelefever on November 17, 2008 - 1:24pm
A few weeks ago, we posted "Seeking Producers of Video Explanations" and wrote:
We see an opportunity for a win-win. Every day, we receive multiple emails from organizations that are looking for custom explanatory videos... The opportunity we see is to create a way, through our website, to help organizations find video producers who can be hired to produce custom videos.
View With CommentsSeeking Producers of Video Explanations
By leelefever on October 27, 2008 - 11:09am
We see an opportunity for a win-win. Every day, we receive multiple emails from organizations that are looking for custom explanatory videos. As we've changed our focus away from making custom videos, we can't help. Until recently, we didn't know where to point these prospects. Thankfully, we're starting to see producers who are developing a specialty in producing explanatory videos - and we're looking for more.
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