All posts for “language”


Common Craft Customers in 40+ Countries

Posted by: leelefever on May 2, 2010- 5:00pm

Categories: Data, language, licensing, ourwork


The Web really is a wonderous thing. Thanks to e-commerce tools like e-junkie and paypal, two people can run a home-based business with global reach.  We've been offering digital downloads of our videos via this website for about 2 years and recently took a look at the makeup of our customers in terms of nationality. We've licensed videos in 41 countries in all.  Below are the top 20. We've always had a goal of being as global as possible, which is why we've had ten of our videos translated... Continue Reading

5 Ways the New Will Be Different

Posted by: leelefever on April 21, 2009- 5:00pm

Categories: business, design, language, thissite


We've re-thought our website from the ground up and soon you'll see the all the changes we're making.  For now though, I want to highlight a few things that make a big difference. 1. A Focus on the Business. This may be the best way to explain how the focus has changed: The current Common Craft site says "WE HAVE A BLOG - and we sell videos" The *new* Common Craft  site says "WE SELL VIDEOS - and we have a blog" It's true - the new site is more closely aligned with the goal of finding, viewing... Continue Reading

Give it a Name (Friday Fun)

Posted by: leelefever on October 4, 2007- 5:00pm

Categories: humor, language, ourwork, thissite


When asked what sort of videos we make it's a bit hard to explain in normal terms.  They're not really instructional or how-to, they have elements of marketing and promotion and some say they are entertaining.  Here's a few options - maybe you have more? Infodocutainmercials? Explanatainment? Docuinfotainment? Explanapromomercials?  Explanadocuinfotainmercials? or maybe just... explainment? By the way, don't expect to see any of this on the Common Craft business cards - just for fun.  Any... Continue Reading
We've been friends and fans of dotSUB since we first started making video for The Common Craft Show.  They make it easy for videos to be translated into multiple languages via subtitles.  The RSS in Plain English video has been translated into 20+ languages on dotSUB. A truly useful and innovative service. I've gotten permission from the Google Docs team to share the Google Docs video on dotSUB so it's acessible for the hearing impaired and our non-English speaking friends. Are you bi-... Continue Reading
Did you know that in a recent survey by Harris Interactive that only 16% of the online public know what a wiki is? For some, this will seem surprising. Others will say "what's a wiki?" I had coffee today with my friend Kevin Flaherty of Wet Paint, the Seattle-based wiki company. He told me that they were perplexed that "wiki" was deemed one the 10 most annoying words on the web, so they ask Harris Interactive to do the survey comparing "wiki" to the terms social network, blog and online... Continue Reading

Wiki Video in Multiple Languages via DotSub

Posted by: leelefever on May 30, 2007- 5:00pm

Categories: cooltools, dotsub, language, lesson, show, video, wiki


Just after posting our first video on RSS , I learned a few valuable lessons: 1. Video is inaccessible for the hearing impaired 2. Video is not easy to translate into other languages 3. There is a new site that addresses both of these issues called DotSub . DotSub makes it easy for me to transcribe the spoken words into text subtitles. Then, once the subtitles exist, it enables DotSub members to voluntarily translate the text into other languages and post the video to their blogs. This makes... Continue Reading

Are You Bilingual? Subtitle Translators Needed

Posted by: leelefever on April 28, 2007- 5:00pm

Categories: help, language, rss, Technology in Plain English, video


As we had hoped, the RSS in Plain English video has been a learning experience. One important lesson has been a better recognition of the needs of non-English speakers and the hearing impaired when it comes to video. We want the video to be useful for everyone. Thankfully, (sorry I can't remember who) Darran pointed me to the Rocketboom episode where they reveal how they are using a service called DotSub to add user-generated subtitles in multiple languages to their videos. How cool. So, I had... Continue Reading

"...cast" is the new "...ster"

Posted by: leelefever on February 24, 2005- 4:00pm

Categories: humor, language


If you haven’t noticed, lots of new frankenwords are making their way through the online lexicon. Napster was one of the originals, prompting a number of new names like Friendster, Feedster and Dogster. Now we’re seeing the proliferation of new words based on Podcasting. Some that I’ve seen are Beercasts (credit to Greg Narain), Snapcasts (credit to Jake McKee), blogcasts (credit to Jeff Jarvis) and pocketcasting. Maybe soon we’ll see a new social network of podcasters: podster.... Continue Reading

I Admit It, I Said It

Posted by: leelefever on December 26, 2004- 4:00pm

Categories: humor, language


I was thinking back about all the things I learned this year and something popped into my head that made be cringe, and laugh a little. A few weeks ago, I ran my first focus group. My teammates and I were sharing a concept with a group of managers and looking for their perceptions, ideas, thoughts etc. I was the lead and really wanted to make a connection with the group as I described the process. Then, a phrase came out of my mouth that I would later regret. I didn’t plan on it and... Continue Reading