Study Data on Videos in Education

The use of videos in education is growing along with the "flipped classroom". A new report by Kaltura helps to put some data behind what many in education are seeing today. Via ReelSEO, here are a few of the highlights of the report:

  • 90% of respondents believe that video improves the learning experience, with even basic video tools having a significant impact.
  • 57% of respondents agree that flipped classrooms will become a standard teaching method in higher education, with 48% saying that their institutions already practice such.
  • 52% of respondents state that video use has been driven from the ‘bottom up’ by faculty.
  • 57% of respondents estimate that more than a quarter of their classes already incorporate video content created by faculty.
  • 49% of respondents estimate that a typical student watches six to twenty education videos per month.
It also includes interesting data about the impact of videos across specific goals:
Video and Student Goals
As ReelSEO points out:
...only 47% of respondents are measuring the ROI in video which may indicate a lack of consensus or understanding on how to measure appropriate metrics.
The report was based on 550 respondents in the first quarter of 2014 and includes all sectors of the education industry. You can download the full report here.