Apparently, May 1st is RSS Awareness Day! I had no idea such a day existed, but it has it's own site at RSSday.org . Thanks to the nice folks at dailyblogtips.com for making our RSS in Plain English video part of the site - and day for that matter.
I agree that RSS is one of those special technologies. It has the potential to positively impact virtually every Internet user at no cost. A big problem is awareness - it's hard for people to see how it could impact them until they give it a try. Hopefully we've been able to turn some people on - but there are still about 94% of Internet users that haven't seen the light. The challenge continues.