Blog News for Bloggers :: Blogging Survey Results
A site called "BlogSearchEngine" conducted a survey of 610 bloggers recently regarding their habits and perspectives. Pretty interesting snapshot of the blogging world right now.
I'd like to see this kind of survey done consistently over time so we could see trends emerge. A couple of summary remarks:
Summary: An overwhelming amount of bloggers, 90.7%, have never been contacted by a company or organization with product or service information, asking the blogger to blog about them. This may be because the public relations industry has yet to direct a large amount of its efforts towards bloggers.
Summary: Although the majority of bloggers have yet to be contacted by a company or organization with blogging info related to a product or service, 73.9% off all bloggers are open to receiving and blogging about such information.
This is in vast contrast to advertising where only 29.4% of all bloggers surveyed are open to running ads (run advertisements or would like to).
However, 41.8% of bloggers may be open to PR contacts, but are willing to post a negative review in their blog if they do not like the product.
Via: Marketing Wonk