All posts for “quote”


A Little Inaccuracy Can Go A Long Way

Posted by: leelefever on March 12, 2014- 9:57am

Categories: accuracy, Art of Explanation, freud, johnson, quote


Samuel Johnson (1709-1784) was a prolific English author who is most known for A Dictionary of the English Language (1755). He contributed extensively to what we know about writing and literature. Recently I came across a quote of his that really struck a chord with me: "In all pointed sentences, some degree of accuracy must be sacrificed to conciseness." Put another way: you can be concise or you can be accurate, but rarely both.  Indeed, the need or predilection to present information that... Continue Reading

Wonderful Quote and Photos on Explanation

Posted by: leelefever on June 18, 2013- 4:43pm

Categories: art, Art of Explanation, Explanation, photography, quote


Matthew Monteith is a New York-based artist who had an idea for a photo series that captures people explaining artworks to others. Part of his motivation, according to this article on Flavorwire, was a fascination with explanation itself.  What follows is my new favorite quote on the subject, by Monteith: I am fascinated with the art of explanation, the moment when one individual, using their own knowledge of an object, both conceptual and historical takes on the task of animating that story... Continue Reading

Want a Successful Revolution? Find an Explainer

Posted by: leelefever on May 17, 2013- 10:47am

Categories: Art of Explanation, book, explainer, quote, revolution


Jason Kottke pointed me to a passage from the Kurt Vonnegut novel Bluebeard, where he outlines the three types of specialists that are needed for success in a revolution. Remarkably, one is an explainer.     Here’s the passage: Slazinger claims to have learned from history that most people cannot open their minds to new ideas unless a mind-opening teams with a peculiar membership goes to work on them.   Otherwise, life will go on exactly as before, no matter how painful, unrealistic, unjust,... Continue Reading

Request for Testimonials or Quotes

Posted by: leelefever on April 12, 2009- 5:00pm

Categories: feedback, quote, thissite


We're getting close to rolling out a new and improved version of and I have a favor to ask. We're planning to include testimonials in the new design. These are short quotes that will display the names (and organization names, if desired) of the people providing the quotes.  While all testimonials are welcome, short quotes of 150 characters or less would be perfect (about the size of a Twitter update.) Just a few words about our videos, how they're used, results, etc.  Here's... Continue Reading

Common Craft is 5!

Posted by: leelefever on June 23, 2008- 5:00pm

Categories: history, quote, thissite


It's true, Common Craft (the company and blog) is 5 years old today, or sometime around now.  I recently went back to the very first blog posts I wrote in 2003. One of first was called "My Intentions for this Weblog" of June 24, 2003. Here are two quotes: This weblog will be written in the language of a lay person. I feel strongly that a key to my success is being able to relate technology and technical concepts to people that are not educated or well-versed in technology. I think that the... Continue Reading

Two Quotes on Simplicity

Posted by: leelefever on April 11, 2008- 5:00pm

Categories: beingsmall, book, lesson, quote


The first is by Antione de Saint Exupéry, author of The Little Prince and a pioneer in aviation: Perfection is not when there is no more to add, but no more to take away.  The second is by William of Occam (1288-1347)  You might know the name from Occam's Razor. It is vain to do more with what can be done with less. These quotes mean a lot to me and were found, most recently, at the beginning of Chapter 5 of Tim Ferriss' book The 4-Hour Workweek.  More on that later. 

Why We Do This

Posted by: leelefever on October 9, 2007- 5:00pm

Categories: buzz, quote, thissite


Every once in a while we get an email that reminds us why we started making videos for the Common Craft Show.  Here is a quote from an email today: I love your films! We were so inspired by the Wiki-Plain English that we have now set up 5 active team workspaces and have totally revolutionised the way we work. (I spent 10 years as a TV/Radio Producer and now work in behaviour/social change communication and I can say I have never come across a short film so motivational yet so simple!) Yay!... Continue Reading

To Be Rather Than to Seem

Posted by: leelefever on May 24, 2007- 5:00pm

Categories: business, marketing, personal, quote


I'm originally from North Carolina and I once learned that our state motto is "Esse Quam Videri" which translates to "To Be Rather Than To Seem" If you ask me, this should be the motto for businesses (and individuals) who are trying to adapt to the new world of community, marketing and advertising on the web. The days of "seeming" are over and success in the future is all about "being". Really, there is no choice - the customer now decides what is real. To Be Rather Than To Seem - it makes... Continue Reading

Sage Words from Mr. Jobs

Posted by: leelefever on June 15, 2005- 5:00pm

Categories: inspiration, quote


Richard MacManus quoted a passage from Steve Jobs' commencement address at Stanford. "Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma - which is living with the results of other people's thinking. Don't let the noise of other's opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary." Those words mean a lot... Continue Reading

Guy Kawasaki- Art of the Start

Posted by: leelefever on August 23, 2004- 5:00pm

Categories: book, quote, review


I just read (and recommend) this .pdf from Guy Kawasaki's book, Art of the Start. For folks thinking about starting a company, I think it's good and somewhat non-conventional advice. I thought this was an interesting this "key principle": POLARIZE PEOPLE. When you create a product or service that some people love, don't be surprised when others hate you. Your goal is to catalyze passion�??pro or anti. Don't be offended if people take issue with what you've done; the only result that should... Continue Reading