Our Product is Explanation
All posts for “explainer”
Want a Successful Revolution? Find an Explainer
Posted by: leelefever on May 17, 2013- 10:47am
Categories: Art of Explanation, book, explainer, quote, revolution
Jason Kottke pointed me to a passage from the Kurt Vonnegut novel Bluebeard, where he outlines the three types of specialists that are needed for success in a revolution. Remarkably, one is an explainer.
Here’s the passage:
Slazinger claims to have learned from history that most people cannot open their minds to new ideas unless a mind-opening teams with a peculiar membership goes to work on them.
Otherwise, life will go on exactly as before, no matter how painful, unrealistic, unjust,... Continue Reading
Ben Crawford is one of the founders of Epipheo Studios. I first saw Epipheo's early video work in 2009 and immediately became a fan. They have a knack for making ideas easy to understand in a very informal, disarming way. Since that time I've become friends with Ben and watched Epipheo transform into an innovative company that's looking beyond animation and creating their own way to make a difference in communication.
I asked Ben to answer a few questions about himself and what's happening... Continue Reading
Lilipip Has Become What Now? Exactly!
Posted by: leelefever on April 2, 2012- 10:12am
Categories: explainer, Explainer Network, producers, video
For over two years a company called Lilipip has been a member of our Explainer Network of video producers. Jen Zug and her team have run the show at Lilipip for while and now that Lilipip's owner has decided to pursue other things, the creative team decided to "keep the band together" and relaunch as a new company. Their new company is called What Now? Exactly! and starting today, it will replace Lilipip on the Explainer Network. We've always loved Lilipip's video explanations and expect... Continue Reading