All posts for “ebook”


QR Codes in Books - Do They Work?

Posted by: leelefever on January 7, 2013- 10:01am

Categories: Art of Explanation, book, data, ebook, mobile, publishing, qr codes


QR codes often get a bad rap these days. The ugly little boxes appear everywhere and to many, they seem to be a waste of time and space.  But the reality of QR codes is like any tool - the value is determined by how it’s used. When used effectively, QR codes bridge online and offline worlds by making it easier to use a mobile phone to visit a webpage, for example.  This three-minute video explains QR codes: Email readers can watch the video here.  QR Codes in Books - Why? My book The Art of... Continue Reading

What is an "Enhanced" eBook?

Posted by: leelefever on November 25, 2012- 2:01pm

Categories: Art of Explanation, book, ebook, Explanation, publishing


I think we’re at the very beginning of a huge transformation that will change how we think about books. Thanks to new devices and publishing platforms, books are becoming more interactive and multimedia.  One form this is taking is the "enhanced" ebook.  To understand the enhanced versions, let’s start with normal ebooks.   “Normal” ebooks are essentially digital versions of regular books that are usually read on devices like the Kindle, iPad and Nook. For most of their history, ebooks have... Continue Reading

Amazon, eBooks, Zombies and New Videos

Posted by: leelefever on October 16, 2012- 9:57am

Categories: Art of Explanation, ebook, news, zombies


Here’s a quick update about the status of The Art of Explanation and some things we have planned over the next month.  The book is currently shipping from Amazon and making its way to other bookstores now. By October 23rd, it should be everywhere. If you have a copy, I’d love to hear your thoughts. You could be the first to write a review on Amazon!   Many of you have asked about eBooks. The Art of Explanation will be available as an eBook, and I expect it to be for sale by the end of the month... Continue Reading

Common Craft Kindle Books: Better on the iPhone

Posted by: leelefever on March 8, 2009- 5:00pm

Categories: amazon, ebook, Explanation, iphone, kindle


As you may have seen, Amazon recently published the Kindle for iPhone App that allows iPhone users to purchase and read Kindle books on the phone.  Of course, one of the first things we did was to see how our Kindle Books look.  We were excited to see that our Kindle Books are in color look better on the iPhone than on the Kindle, thanks to the nice iPhone screen. Compared to: Another shot of the color:

Eleven Common Craft Kindle Books for Your New Kindle

Posted by: leelefever on February 22, 2009- 4:00pm

Categories: business, ebook, Explanation, kindle


Sometimes we think about our videos not as videos, but little lessons. Whether you watch them in a video, or read the script with visuals, the messaging should be just as effective.  This is where we got the idea for our Common Craft Kindle books.  If someone has a Kindle wireless reading device and wants to learn about Twitter or the basics of Investing money, they should be able to spend a couple of bucks and get up to speed in a few minutes.  More about our Kindle Books here. As of... Continue Reading

Introducing: Common Craft Kindle Books

Posted by: leelefever on December 15, 2008- 4:00pm

Categories: amazon, ebook, Explanation, kindle


We're big fans of Amazon's Kindle.  It makes reading easier and we're convinced it could become an iPod-like device in the future in terms of ubiquity.  We've been working to make our videos into Kindle books so people have another way to learn, in Plain English.  I previously wrote about the Kindle here and here.  The basic idea with the Kindle is that you can purchase and download books, magazines, newspapers and articles and have them delivered wirelessly to the Kindle. We see an... Continue Reading