All posts for “explainer video”

Learn How BBC Makes 3 Minute Explainer Videos

Posted by: leelefever on April 2, 2014- 10:34am

Categories: bbc, Explainer Tip, explainer video, Explanation

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I'm so impressed. The BBC is now producing Explainer videos and one of the producers they've used, After the Flood, took the time to explain their process in video form: The video above is from a blog post with much more information about scripting, storyboarding and production.  The BBC and After The Flood obviously have high standards, but don't let their technical focus discourage you. You can make an explainer videos for your team, product, students or classroom without having to worry... Continue Reading

Hints of Big News To Come

Posted by: leelefever on September 11, 2013- 3:24pm

Categories: Art of Explanation, articles, explainer, explainer video, goanimate

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Next week we'll be sharing details about an exciting development here at Common Craft that relates to helping you become a better explainer. As a warmup, I've contributed a few guest blog posts over at GoAnimate, which is hosting what they call "ExplainerWeek".  If you're not familiar with GoAnimate, it's a platform that makes it easy to produce animated videos using only a website. More on that soon. Here are links to the blog posts: What is an Explainer Video? Does Your Business Need an... Continue Reading
The Atlantic is one of my favorite magazines and one that has spawned a strong online presence.  Recently the organization added a new series of economic explainer videos.  Written and hosted by Derek Thompson, the first six videos will roll-out over the next two weeks. Below is the first one: Why is Bottled Water So Expensive? Overall, I think the video is well done.  It's short, under 3 minutes and focuses on understanding.  Like all good explainer videos, the writing is the strongest part... Continue Reading
A few years back, we saw an opportunity to help talented producers of explainer videos be successful through a sort of marketplace or directory on our website. This became The Common Craft Explainer Network. When a company needs an explainer video for their product or service, the Explainer Network is the place to go. Lately explainer videos have become an increasingly important part of a company's website and presentation, and there is growing demand for producers who can create amazing,... Continue Reading