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Make your presentation or video remarkable with 800+ digital images in Common Craft Style, plus Know-How resources for using them.

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Educate others with 50+ ready-made video explanations that you can embed on your website or download for offline use.

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We Wrote the Book on Explanation

The Art of Explanation

A book by Lee LeFever

The Art of Explanation will help you become an explainer.

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This blog is where we announce new videos & talk about the power of explanation & the change it can create. 

Video: Secure Websites in Plain English

We've published a new video called "Secure Websites in Plain English"

Secure Websites

Security is obviously an important part of using the Web. Thankfully, through cooperation between a number of organizations, standards have been developed to communicate when a site is secure.  Unfortunately these clues are not always known to everyday Web users.  This video covers the basics of web site security - the common threats, the basics of encryption and how to tell when a site is secure.

The video also covers a new and growing standard that gives banks and other organizations a way to communicate that their site is the genuine article. This new standard, called EV SSL Certification, is meant to battle phishing scams. 

This video, like all our videos, is available for licensing and use by individuals, organizations and websites. Learn more.

Here are other videos in our growing "Net Safety" series...

Phishing Scams

Protecting Reputations Online