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All posts for “Social Design”
Mike Rowland pointed me to this MarketSherpa article Third Year Results from Hallmark's Online Market Research Experiment
Hallmark Cards has been a beacon in the online community world thanks to their focus on using online communities for the past few years. This article provides a good look at the results they've seen from doing customer market research via online communities and The Hallmark Idea Exchange.
In the last year I've been involved in user research done the more analog way:... Continue Reading
Dina Mehta, who lives in Mumbai India, helped set up a great weblog to support relief efforts in the region after the earthquake/tsunami. Since setting up the site, she's wondering if it would have been better to use a wiki instead of a blog.
Because its a community that is open, a community of people wanting to pitch in and make a difference as we watch the horror unfurling in this part of the world. We know the magic of community in coming together for a cause. Perhaps a wiki might have... Continue Reading
I just heard about this new service called MountainStats that is using GPS, snowsports and competition to foster an online community.
Here's how it works...
Get a compatible GPS device
Turn it on and hit the slopes
The GPS tracks where you go and how fast
Upload your stats to a web site
Compare and share your stats online
Create buddy lists
Compete with othersIt tracks these things:
Total Vertical
Distance Covered
Top/Average Speed
Degree of Slope
Rate of DescentI'm not convinced this is... Continue Reading
Nancy points me to an announcement for the 8th International Forum on Virtual Communities November 14-15, 2005.
This conference is an opportunity for attendees and speakers to share best practices. With a focus on various species of virtual communities, we plan presentations or panels on:
Social Software and Social Networks
Collaboration Tools: Helping Communities Work Together
Communities of Practice
Communities of Users
Geographic / local area Communities
Case studies of Successful... Continue Reading
A friend of mine is getting married and asked about setting up something on a web site that would "get some discussions going" regarding the wedding. I wrote her back with my thoughts on what format may work best for her goals. Here's an excerpt:
I agree that it would be very cool to get conversations going on your site. In a message board based online community, this usually means that everyone involved has a stake in sharing information- there is a reason to start new discussions and... Continue Reading
I'm excited about all the online community folks getting into weblogs. Mike Rowland is the former Director of Operations as Participate Systems and knows a lot about how large companies are using online communities.
Mike posted recently about "Online Community Roundtable Looking For A Few Good Members"
For the past four years, I have helped run a roundtable for online community teams focused on business issues of community such as member retention, lead generation, ROI, organizational design... Continue Reading
I’ve been doing some work with the March of Dimes on a new online community web site. The site is based on the community of parents who have children who were born prematurely. I’ll be talking about the community more soon, but I wanted to provide a quick pointer to the site. It’s been public since September and has over 1300 registered users.
March of Dimes - Share Your Story
It’s been really inspiring to see an online community meet such a profound need within an existing... Continue Reading
I’ve been looking for organizations that offer online community management services. This means an organization that can provide online community managers and/or moderators for another organization.
Specifically, I’m looking for services related to supporting consumer product communities. So far, I’ve found a few I’m hoping to find more with this post.
SifteTribesParticipate SystemsBBI SystemsThemis Group (Mostly focused on online gaming)
Are there others out there? Please leave a... Continue Reading
I first met Scott through this weblog and finally got to meet him face-to-face at the recent online community summit. He is the online community manager at Schwab Learning and what I consider one of the real experts in the field. Every time I talk to Scott he has great new ideas and gives me lots to think about. As if that's not enough, he is also a great guy with real sense of individuality. I've been hoping he would start blogging soon and it looks like the time has come.
Description... Continue Reading
Last Thursday and Friday I went to my second Online Community Summit put on by Jim Cashel. All in all, I was really impressed with the content and the people.
I was honored to be in the company of folks who are pushing the envelope on using online communities to support businesses. Among others, there were community leaders from Apple, Amazon, AOL, PBS, BBC, Univision, Consumer Reports, the Dean Campaign, Motley Fool and WebMD.
Some highlights...
I was excited to hear first hand accounts of... Continue Reading