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We can help you become an explanation specialist.

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Start your life as an explainer with Common Craft Membership. Prices start at just $49 per year. It provides:

Cut-Outs:

Make your presentation or video remarkable with 800+ digital images in Common Craft Style, plus Know-How resources for using them.

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Ready-made Videos:

Educate others with 50+ ready-made video explanations that you can embed on your website or download for offline use.

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We Wrote the Book on Explanation

The Art of Explanation

A book by Lee LeFever

The Art of Explanation will help you become an explainer.

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Our network of custom video producers can create short, animated videos that make your product or service easier to understand.

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This blog is where we announce new videos & talk about the power of explanation & the change it can create. 

Community Guy Podcast #2

Jake at CommunityGuy.com has posted his second podcast. I'm really impressed with Jake's podcasts. The sound is clean, his voice is great for the medium and I get into the subjects (especially when Common Craft gets a mention :).

Being new to podcasting, one of the things that I'm learning is that I like shorter ones. If I have 30 minutes to listen, I'd rather have 3-10 minute podcasts than one 30 minute one. You can't skim a podcast- you have to listen to everything.

Something we discussed about this at the Blog Business Summit is that it's impossible to link to a particular part of a podcast (like a permalink)- they are all or nothing.

One of these days I'm going to have to give it a try.