What We Do:

We can help you become an explanation specialist.

Common Craft Membership

Start your life as an explainer with Common Craft Membership. Prices start at just $49 per year. It provides:

Cut-Outs:

Make your presentation or video remarkable with 800+ digital images in Common Craft Style, plus Know-How resources for using them.

Download a Sample

Ready-made Videos:

Educate others with 50+ ready-made video explanations that you can embed on your website or download for offline use.

Test embedding a video

We Wrote the Book on Explanation

The Art of Explanation

A book by Lee LeFever

The Art of Explanation will help you become an explainer.

Learn More

Need a Video for Your Product?

The Explainer Network

Our network of custom video producers can create short, animated videos that make your product or service easier to understand.

Find a Producer

This blog is where we announce new videos & talk about the power of explanation & the change it can create. 

8th International Forum on Virtual Communities

Nancy points me to an announcement for the 8th International Forum on Virtual Communities November 14-15, 2005.

This conference is an opportunity for attendees and speakers to share best practices. With a focus on various species of virtual communities, we plan presentations or panels on:

  • Social Software and Social Networks
  • Collaboration Tools: Helping Communities Work Together
  • Communities of Practice
  • Communities of Users
  • Geographic / local area Communities
  • Case studies of Successful Communities
  • Core tools and technologies
  • Communities as pressure groups / Flash communities