About Common Craft - Who We Are (And What We Do)

We Make Videos

Our videos may surprise you. They're short and simple. They use paper cut-outs. They cover subjects "in Plain English." But lurking under the simple surface are lessons that have been crafted with great care. Despite our fun and lighthearted style, we take explanation seriously.

"We" Who?

Common Craft is a small company owned by Lee and Sachi LeFever in Seattle, Washington, USA. The company was founded by Lee in 2003. We started making videos in 2007 with our first video: RSS in Plain English. Since then, we've created over 30 videos that have been viewed over 20 million times online. Our current focus is building a library of educational videos that can be licensed for use in classrooms, on Learning Management Systems, Intranets and on websites. We can also be hired to make custom videos.

View For Free, Purchase for Professional Use

You can watch our complete library of videos, in-full, on this site. If you'd like to take a video with you for professional use, we offer multiple licenses, depending on how you'd like to use the videos. They are:

Web License: Embed a Common Craft video on your website (monthly subscription service)
Individual License: Download videos to your computer, for use in presentations, classrooms, etc. (for a single person's use)
Site License: Download videos for use across an organization via an Intranet, LMS, Extranet, DVDs, etc.

We are very flexible and happy to work with you, even if your situation doesn't appear to fit into our licenses. We also offer an educational/non-profit discount. Just contact us.

If you'd like to find out how people use the videos, take a look at the testimonials or learn more about licensing options.