A team from the Seattle Channel recently spent a couple of days with us at Common Craft. They interviewed us and filmed every part of our work. This video captures the Common Craft process and philosophy unlike anything else. I think you'll love it. (Email readers can watch it here.) Follow Common Craft or check out The Art of Explanation.
Lately you may have noticed a change in the direction of my posts here at the Common Craft Blog, and you probably know we’ve written a book about explanation. I'd like to take a minute to explain how we’re thinking about our future and why this change in direction makes sense. For a few years now, we’ve been focused on our video explanations and the idea that video is a powerful form of communication. I assure you, this is still an important focus for us and we’re currently working on more.... Continue Reading
When we opened the Common Craft membership service, we made every video in our library available for embedding on other websites. Our vision was to give organizations of all types a new resource for educating and informing their visitors. Just recently we saw a great example of this idea at work. A small religious organization in Pennsylvania created a page that serves as their very own library of educational Common Craft videos. With this simple page, they can offer their fans and visitors an... Continue Reading