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 <title>blogging</title>
 <link>http://www.commoncraft.com/taxonomy/term/77/feed</link>
 <description>The taxonomy view with a depth of 0.</description>
 <language>en</language>
<item>
 <title>Very into the Very Short List</title>
 <link>http://www.commoncraft.com/very-very-short-list</link>
 <description>&lt;p&gt;At the moment Google reader tells me that I have 490 unread items. Once again my feeds are mocking me.&amp;nbsp; The problem is that of the 490, I&#039;ll think 4.9 were really interesting. Such is the blog world I suppose. This kind of minor overload is one of the reasons I love the &lt;a href=&quot;http://www.veryshortlist.com/home/&quot; mce_href=&quot;http://www.veryshortlist.com/home/&quot;&gt;Very Short List&lt;/a&gt;.&amp;nbsp;&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;a href=&quot;http://www.veryshortlist.com/home/&quot; mce_href=&quot;http://www.veryshortlist.com/home/&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2039/2091704796_27d6705f8d_m.jpg&quot;&gt;&lt;/a&gt; &lt;/div&gt;
&lt;p&gt; It&#039;s a single email 5 days a week (with a web site) that succinctly reviews a tidbit of semi-obscure pop culture. They use great writing and cool little Venn Diagrams to explain their product and each subject they cover:&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2254/2091704756_48b8b8b4a8_o.gif&quot;&gt;&lt;/div&gt;
&lt;p&gt;For example, a recent subject was &lt;a href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot; mce_href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot;&gt;A Compilation of the Very Strangest Scientific Papers&lt;/a&gt;.&amp;nbsp; Here&#039;s the Diagram they used to explain it.&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;a href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot; mce_href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2199/2091728114_92b969b23e_o.gif&quot;&gt;&lt;/a&gt; &lt;/div&gt;
&lt;p&gt;The Very Short List does one thing very well - and they do it in a unique and engaging way. It&#039;s simple, usable, entertaining and it works for me in 30 seconds every morning. I wish at a few more of those 490 blog posts would do the same. &lt;/p&gt;
</description>
 <comments>http://www.commoncraft.com/very-very-short-list#comments</comments>
 <category domain="http://www.commoncraft.com/blog-categories/blogging">blogging</category>
 <category domain="http://www.commoncraft.com/blog-categories/email">email</category>
 <category domain="http://www.commoncraft.com/blog-categories/newsletter">newsletter</category>
 <category domain="http://www.commoncraft.com/blog-categories/onething">onething</category>
 <category domain="http://www.commoncraft.com/blog-categories/popculture">popculture</category>
 <pubDate>Thu,  6 Dec 2007 12:48:56 -0500</pubDate>
 <dc:creator>leelefever</dc:creator>
 <guid isPermaLink="false">1564 at http://www.commoncraft.com</guid>
</item>
<item>
 <title>Very into the Very Short List</title>
 <link>http://www.commoncraft.com/very-very-short-list</link>
 <description>&lt;p&gt;At the moment Google reader tells me that I have 490 unread items. Once again my feeds are mocking me.&amp;nbsp; The problem is that of the 490, I&#039;ll think 4.9 were really interesting. Such is the blog world I suppose. This kind of minor overload is one of the reasons I love the &lt;a href=&quot;http://www.veryshortlist.com/home/&quot; mce_href=&quot;http://www.veryshortlist.com/home/&quot;&gt;Very Short List&lt;/a&gt;.&amp;nbsp;&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;a href=&quot;http://www.veryshortlist.com/home/&quot; mce_href=&quot;http://www.veryshortlist.com/home/&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2039/2091704796_27d6705f8d_m.jpg&quot;&gt;&lt;/a&gt; &lt;/div&gt;
&lt;p&gt; It&#039;s a single email 5 days a week (with a web site) that succinctly reviews a tidbit of semi-obscure pop culture. They use great writing and cool little Venn Diagrams to explain their product and each subject they cover:&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2254/2091704756_48b8b8b4a8_o.gif&quot;&gt;&lt;/div&gt;
&lt;p&gt;For example, a recent subject was &lt;a href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot; mce_href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot;&gt;A Compilation of the Very Strangest Scientific Papers&lt;/a&gt;.&amp;nbsp; Here&#039;s the Diagram they used to explain it.&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;a href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot; mce_href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2199/2091728114_92b969b23e_o.gif&quot;&gt;&lt;/a&gt; &lt;/div&gt;
&lt;p&gt;The Very Short List does one thing very well - and they do it in a unique and engaging way. It&#039;s simple, usable, entertaining and it works for me in 30 seconds every morning. I wish at a few more of those 490 blog posts would do the same. &lt;/p&gt;
</description>
 <comments>http://www.commoncraft.com/very-very-short-list#comments</comments>
 <category domain="http://www.commoncraft.com/blog-categories/blogging">blogging</category>
 <category domain="http://www.commoncraft.com/blog-categories/email">email</category>
 <category domain="http://www.commoncraft.com/blog-categories/newsletter">newsletter</category>
 <category domain="http://www.commoncraft.com/blog-categories/onething">onething</category>
 <category domain="http://www.commoncraft.com/blog-categories/popculture">popculture</category>
 <pubDate>Thu,  6 Dec 2007 12:48:56 -0500</pubDate>
 <dc:creator>leelefever</dc:creator>
 <guid isPermaLink="false">1564 at http://www.commoncraft.com</guid>
</item>
<item>
 <title>Very into the Very Short List</title>
 <link>http://www.commoncraft.com/very-very-short-list</link>
 <description>&lt;p&gt;At the moment Google reader tells me that I have 490 unread items. Once again my feeds are mocking me.&amp;nbsp; The problem is that of the 490, I&#039;ll think 4.9 were really interesting. Such is the blog world I suppose. This kind of minor overload is one of the reasons I love the &lt;a href=&quot;http://www.veryshortlist.com/home/&quot; mce_href=&quot;http://www.veryshortlist.com/home/&quot;&gt;Very Short List&lt;/a&gt;.&amp;nbsp;&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;a href=&quot;http://www.veryshortlist.com/home/&quot; mce_href=&quot;http://www.veryshortlist.com/home/&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2039/2091704796_27d6705f8d_m.jpg&quot;&gt;&lt;/a&gt; &lt;/div&gt;
&lt;p&gt; It&#039;s a single email 5 days a week (with a web site) that succinctly reviews a tidbit of semi-obscure pop culture. They use great writing and cool little Venn Diagrams to explain their product and each subject they cover:&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2254/2091704756_48b8b8b4a8_o.gif&quot;&gt;&lt;/div&gt;
&lt;p&gt;For example, a recent subject was &lt;a href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot; mce_href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot;&gt;A Compilation of the Very Strangest Scientific Papers&lt;/a&gt;.&amp;nbsp; Here&#039;s the Diagram they used to explain it.&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;a href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot; mce_href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2199/2091728114_92b969b23e_o.gif&quot;&gt;&lt;/a&gt; &lt;/div&gt;
&lt;p&gt;The Very Short List does one thing very well - and they do it in a unique and engaging way. It&#039;s simple, usable, entertaining and it works for me in 30 seconds every morning. I wish at a few more of those 490 blog posts would do the same. &lt;/p&gt;
</description>
 <comments>http://www.commoncraft.com/very-very-short-list#comments</comments>
 <category domain="http://www.commoncraft.com/blog-categories/blogging">blogging</category>
 <category domain="http://www.commoncraft.com/blog-categories/email">email</category>
 <category domain="http://www.commoncraft.com/blog-categories/newsletter">newsletter</category>
 <category domain="http://www.commoncraft.com/blog-categories/onething">onething</category>
 <category domain="http://www.commoncraft.com/blog-categories/popculture">popculture</category>
 <pubDate>Thu,  6 Dec 2007 12:48:56 -0500</pubDate>
 <dc:creator>leelefever</dc:creator>
 <guid isPermaLink="false">1564 at http://www.commoncraft.com</guid>
</item>
<item>
 <title>Very into the Very Short List</title>
 <link>http://www.commoncraft.com/very-very-short-list</link>
 <description>&lt;p&gt;At the moment Google reader tells me that I have 490 unread items. Once again my feeds are mocking me.&amp;nbsp; The problem is that of the 490, I&#039;ll think 4.9 were really interesting. Such is the blog world I suppose. This kind of minor overload is one of the reasons I love the &lt;a href=&quot;http://www.veryshortlist.com/home/&quot; mce_href=&quot;http://www.veryshortlist.com/home/&quot;&gt;Very Short List&lt;/a&gt;.&amp;nbsp;&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;a href=&quot;http://www.veryshortlist.com/home/&quot; mce_href=&quot;http://www.veryshortlist.com/home/&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2039/2091704796_27d6705f8d_m.jpg&quot;&gt;&lt;/a&gt; &lt;/div&gt;
&lt;p&gt; It&#039;s a single email 5 days a week (with a web site) that succinctly reviews a tidbit of semi-obscure pop culture. They use great writing and cool little Venn Diagrams to explain their product and each subject they cover:&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2254/2091704756_48b8b8b4a8_o.gif&quot;&gt;&lt;/div&gt;
&lt;p&gt;For example, a recent subject was &lt;a href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot; mce_href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot;&gt;A Compilation of the Very Strangest Scientific Papers&lt;/a&gt;.&amp;nbsp; Here&#039;s the Diagram they used to explain it.&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;a href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot; mce_href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2199/2091728114_92b969b23e_o.gif&quot;&gt;&lt;/a&gt; &lt;/div&gt;
&lt;p&gt;The Very Short List does one thing very well - and they do it in a unique and engaging way. It&#039;s simple, usable, entertaining and it works for me in 30 seconds every morning. I wish at a few more of those 490 blog posts would do the same. &lt;/p&gt;
</description>
 <comments>http://www.commoncraft.com/very-very-short-list#comments</comments>
 <category domain="http://www.commoncraft.com/blog-categories/blogging">blogging</category>
 <category domain="http://www.commoncraft.com/blog-categories/email">email</category>
 <category domain="http://www.commoncraft.com/blog-categories/newsletter">newsletter</category>
 <category domain="http://www.commoncraft.com/blog-categories/onething">onething</category>
 <category domain="http://www.commoncraft.com/blog-categories/popculture">popculture</category>
 <pubDate>Thu,  6 Dec 2007 12:48:56 -0500</pubDate>
 <dc:creator>leelefever</dc:creator>
 <guid isPermaLink="false">1564 at http://www.commoncraft.com</guid>
</item>
<item>
 <title>Very into the Very Short List</title>
 <link>http://www.commoncraft.com/very-very-short-list</link>
 <description>&lt;p&gt;At the moment Google reader tells me that I have 490 unread items. Once again my feeds are mocking me.&amp;nbsp; The problem is that of the 490, I&#039;ll think 4.9 were really interesting. Such is the blog world I suppose. This kind of minor overload is one of the reasons I love the &lt;a href=&quot;http://www.veryshortlist.com/home/&quot; mce_href=&quot;http://www.veryshortlist.com/home/&quot;&gt;Very Short List&lt;/a&gt;.&amp;nbsp;&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;a href=&quot;http://www.veryshortlist.com/home/&quot; mce_href=&quot;http://www.veryshortlist.com/home/&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2039/2091704796_27d6705f8d_m.jpg&quot;&gt;&lt;/a&gt; &lt;/div&gt;
&lt;p&gt; It&#039;s a single email 5 days a week (with a web site) that succinctly reviews a tidbit of semi-obscure pop culture. They use great writing and cool little Venn Diagrams to explain their product and each subject they cover:&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2254/2091704756_48b8b8b4a8_o.gif&quot;&gt;&lt;/div&gt;
&lt;p&gt;For example, a recent subject was &lt;a href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot; mce_href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot;&gt;A Compilation of the Very Strangest Scientific Papers&lt;/a&gt;.&amp;nbsp; Here&#039;s the Diagram they used to explain it.&lt;/p&gt;
&lt;div style=&quot;text-align: center;&quot;&gt;&lt;a href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot; mce_href=&quot;http://www.veryshortlist.com/vsl/daily.cfm/review/335/Website/oddee/&quot;&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2199/2091728114_92b969b23e_o.gif&quot;&gt;&lt;/a&gt; &lt;/div&gt;
&lt;p&gt;The Very Short List does one thing very well - and they do it in a unique and engaging way. It&#039;s simple, usable, entertaining and it works for me in 30 seconds every morning. I wish at a few more of those 490 blog posts would do the same. &lt;/p&gt;
</description>
 <comments>http://www.commoncraft.com/very-very-short-list#comments</comments>
 <category domain="http://www.commoncraft.com/blog-categories/blogging">blogging</category>
 <category domain="http://www.commoncraft.com/blog-categories/email">email</category>
 <category domain="http://www.commoncraft.com/blog-categories/newsletter">newsletter</category>
 <category domain="http://www.commoncraft.com/blog-categories/onething">onething</category>
 <category domain="http://www.commoncraft.com/blog-categories/popculture">popculture</category>
 <pubDate>Thu,  6 Dec 2007 12:48:56 -0500</pubDate>
 <dc:creator>leelefever</dc:creator>
 <guid isPermaLink="false">1564 at http://www.commoncraft.com</guid>
</item>
<item>
 <title>A Sickening Review of Viral Video Tactics</title>
 <link>http://www.commoncraft.com/sickening-review-viral-video-tactics</link>
 <description>&lt;p&gt;This almost seems unreal - maybe it is.&amp;nbsp; &lt;a href=&quot;http://www.dan.ag/&quot; mce_href=&quot;http://www.dan.ag/&quot;&gt;Dan&lt;/a&gt;, a Stanford student,&amp;nbsp; has a chance to make a &lt;a href=&quot;http://www.techcrunch.com/2007/11/22/the-secret-strategies-behind-many-viral-videos/#more-11368&quot; mce_href=&quot;http://www.techcrunch.com/2007/11/22/the-secret-strategies-behind-many-viral-videos/#more-11368&quot;&gt;guest post on TechCrunch&lt;/a&gt;  about his viral video company.&amp;nbsp; What does he do?&amp;nbsp; He proceeds to make it stunningly clear how misguided and irresponsible his &quot;viral video&quot; tactics are.&amp;nbsp; It reads like a manual for new media &lt;a href=&quot;http://cinnamonpants.com/blog/2007/10/10/video-new-media-douchebags-in-plain-english/&quot; mce_href=&quot;http://cinnamonpants.com/blog/2007/10/10/video-new-media-douchebags-in-plain-english/&quot;&gt;douchebaggery&lt;/a&gt;. &lt;/p&gt;
&lt;p&gt;Some examples:&lt;br&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;Blogs:&lt;/b&gt; We reach out to individuals who run relevant blogs and actually pay them to post our embedded videos. Sounds a little bit like cheating/PayPerPost, but it’s effective and it’s not against any rules.&lt;/span&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;br&gt;&lt;b&gt;Forums:&lt;/b&gt; We start new threads and embed our videos. Sometimes, this means kickstarting the conversations by setting up multiple accounts on each forum and posting back and forth between a few different users.&lt;/span&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;MySpace: &lt;/b&gt;Plenty of users allow you to embed YouTube videos right in the comments section of their MySpace pages. We take advantage of this.&lt;/span&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;Commenting - Having a Conversation with Yourself:&lt;/b&gt;&amp;nbsp; A great way to maximize the number of people who watch our videos is to create some sort of controversy in the comments section below the video. We get a few people in our office to log in throughout the day and post heated comments back and forth (you can definitely have a lot of fun with this).&lt;/span&gt;&lt;br&gt;Dan finishes with this bit of perspective and advice...&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;br&gt;You simply can’t expect to post great videos on YouTube and have them go viral on their own, even if you think you have the best videos ever. These days, achieving true virality takes serious creativity, some luck, and a lot of hard work. So, my advice: fire your PR firm and do it yourself.&lt;/span&gt;&lt;br&gt;I think I speak for you when I say &lt;b&gt;O_M_G&lt;/b&gt;. Dan has the nerve to call his advice ways to acheive &quot;&lt;i&gt;true virality&lt;/i&gt;&quot;.&amp;nbsp; Doesn&#039;t he know that what he&#039;s doing is blatantly artificial? I&#039;m floored.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Update:&amp;nbsp; Dan &lt;a href=&quot;http://www.techcrunch.com/2007/11/24/follow-up-to-the-viral-video-post-dan-wants-another-word/&quot; mce_href=&quot;http://www.techcrunch.com/2007/11/24/follow-up-to-the-viral-video-post-dan-wants-another-word/&quot;&gt;posts again TechCrunch&lt;/a&gt;. This time he&#039;s saying that he doesn&#039;t use all those techniques, he was just saying that that some do. I don&#039;t buy it, though I do know Dan has big regrets about his original post. I&#039;m not sure why, but his words and those that support him eat at me in a fundamental way. I&#039;ve wasted too much time on it already, but I may have to write more just to get it out. &lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
</description>
 <comments>http://www.commoncraft.com/sickening-review-viral-video-tactics#comments</comments>
 <category domain="http://www.commoncraft.com/blog-categories/blogging">blogging</category>
 <category domain="http://www.commoncraft.com/blog-categories/socialmedia">socialmedia</category>
 <category domain="http://www.commoncraft.com/blog-categories/techcrunch">techcrunch</category>
 <category domain="http://www.commoncraft.com/blog-categories/video">video</category>
 <category domain="http://www.commoncraft.com/blog-categories/viral">viral</category>
 <pubDate>Fri, 23 Nov 2007 03:57:17 -0500</pubDate>
 <dc:creator>leelefever</dc:creator>
 <guid isPermaLink="false">1558 at http://www.commoncraft.com</guid>
</item>
<item>
 <title>A Sickening Review of Viral Video Tactics</title>
 <link>http://www.commoncraft.com/sickening-review-viral-video-tactics</link>
 <description>&lt;p&gt;This almost seems unreal - maybe it is.&amp;nbsp; &lt;a href=&quot;http://www.dan.ag/&quot; mce_href=&quot;http://www.dan.ag/&quot;&gt;Dan&lt;/a&gt;, a Stanford student,&amp;nbsp; has a chance to make a &lt;a href=&quot;http://www.techcrunch.com/2007/11/22/the-secret-strategies-behind-many-viral-videos/#more-11368&quot; mce_href=&quot;http://www.techcrunch.com/2007/11/22/the-secret-strategies-behind-many-viral-videos/#more-11368&quot;&gt;guest post on TechCrunch&lt;/a&gt;  about his viral video company.&amp;nbsp; What does he do?&amp;nbsp; He proceeds to make it stunningly clear how misguided and irresponsible his &quot;viral video&quot; tactics are.&amp;nbsp; It reads like a manual for new media &lt;a href=&quot;http://cinnamonpants.com/blog/2007/10/10/video-new-media-douchebags-in-plain-english/&quot; mce_href=&quot;http://cinnamonpants.com/blog/2007/10/10/video-new-media-douchebags-in-plain-english/&quot;&gt;douchebaggery&lt;/a&gt;. &lt;/p&gt;
&lt;p&gt;Some examples:&lt;br&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;Blogs:&lt;/b&gt; We reach out to individuals who run relevant blogs and actually pay them to post our embedded videos. Sounds a little bit like cheating/PayPerPost, but it’s effective and it’s not against any rules.&lt;/span&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;br&gt;&lt;b&gt;Forums:&lt;/b&gt; We start new threads and embed our videos. Sometimes, this means kickstarting the conversations by setting up multiple accounts on each forum and posting back and forth between a few different users.&lt;/span&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;MySpace: &lt;/b&gt;Plenty of users allow you to embed YouTube videos right in the comments section of their MySpace pages. We take advantage of this.&lt;/span&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;Commenting - Having a Conversation with Yourself:&lt;/b&gt;&amp;nbsp; A great way to maximize the number of people who watch our videos is to create some sort of controversy in the comments section below the video. We get a few people in our office to log in throughout the day and post heated comments back and forth (you can definitely have a lot of fun with this).&lt;/span&gt;&lt;br&gt;Dan finishes with this bit of perspective and advice...&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;br&gt;You simply can’t expect to post great videos on YouTube and have them go viral on their own, even if you think you have the best videos ever. These days, achieving true virality takes serious creativity, some luck, and a lot of hard work. So, my advice: fire your PR firm and do it yourself.&lt;/span&gt;&lt;br&gt;I think I speak for you when I say &lt;b&gt;O_M_G&lt;/b&gt;. Dan has the nerve to call his advice ways to acheive &quot;&lt;i&gt;true virality&lt;/i&gt;&quot;.&amp;nbsp; Doesn&#039;t he know that what he&#039;s doing is blatantly artificial? I&#039;m floored.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Update:&amp;nbsp; Dan &lt;a href=&quot;http://www.techcrunch.com/2007/11/24/follow-up-to-the-viral-video-post-dan-wants-another-word/&quot; mce_href=&quot;http://www.techcrunch.com/2007/11/24/follow-up-to-the-viral-video-post-dan-wants-another-word/&quot;&gt;posts again TechCrunch&lt;/a&gt;. This time he&#039;s saying that he doesn&#039;t use all those techniques, he was just saying that that some do. I don&#039;t buy it, though I do know Dan has big regrets about his original post. I&#039;m not sure why, but his words and those that support him eat at me in a fundamental way. I&#039;ve wasted too much time on it already, but I may have to write more just to get it out. &lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
</description>
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 <category domain="http://www.commoncraft.com/blog-categories/blogging">blogging</category>
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 <pubDate>Fri, 23 Nov 2007 03:57:17 -0500</pubDate>
 <dc:creator>leelefever</dc:creator>
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</item>
<item>
 <title>A Sickening Review of Viral Video Tactics</title>
 <link>http://www.commoncraft.com/sickening-review-viral-video-tactics</link>
 <description>&lt;p&gt;This almost seems unreal - maybe it is.&amp;nbsp; &lt;a href=&quot;http://www.dan.ag/&quot; mce_href=&quot;http://www.dan.ag/&quot;&gt;Dan&lt;/a&gt;, a Stanford student,&amp;nbsp; has a chance to make a &lt;a href=&quot;http://www.techcrunch.com/2007/11/22/the-secret-strategies-behind-many-viral-videos/#more-11368&quot; mce_href=&quot;http://www.techcrunch.com/2007/11/22/the-secret-strategies-behind-many-viral-videos/#more-11368&quot;&gt;guest post on TechCrunch&lt;/a&gt;  about his viral video company.&amp;nbsp; What does he do?&amp;nbsp; He proceeds to make it stunningly clear how misguided and irresponsible his &quot;viral video&quot; tactics are.&amp;nbsp; It reads like a manual for new media &lt;a href=&quot;http://cinnamonpants.com/blog/2007/10/10/video-new-media-douchebags-in-plain-english/&quot; mce_href=&quot;http://cinnamonpants.com/blog/2007/10/10/video-new-media-douchebags-in-plain-english/&quot;&gt;douchebaggery&lt;/a&gt;. &lt;/p&gt;
&lt;p&gt;Some examples:&lt;br&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;Blogs:&lt;/b&gt; We reach out to individuals who run relevant blogs and actually pay them to post our embedded videos. Sounds a little bit like cheating/PayPerPost, but it’s effective and it’s not against any rules.&lt;/span&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;br&gt;&lt;b&gt;Forums:&lt;/b&gt; We start new threads and embed our videos. Sometimes, this means kickstarting the conversations by setting up multiple accounts on each forum and posting back and forth between a few different users.&lt;/span&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;MySpace: &lt;/b&gt;Plenty of users allow you to embed YouTube videos right in the comments section of their MySpace pages. We take advantage of this.&lt;/span&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;Commenting - Having a Conversation with Yourself:&lt;/b&gt;&amp;nbsp; A great way to maximize the number of people who watch our videos is to create some sort of controversy in the comments section below the video. We get a few people in our office to log in throughout the day and post heated comments back and forth (you can definitely have a lot of fun with this).&lt;/span&gt;&lt;br&gt;Dan finishes with this bit of perspective and advice...&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;br&gt;You simply can’t expect to post great videos on YouTube and have them go viral on their own, even if you think you have the best videos ever. These days, achieving true virality takes serious creativity, some luck, and a lot of hard work. So, my advice: fire your PR firm and do it yourself.&lt;/span&gt;&lt;br&gt;I think I speak for you when I say &lt;b&gt;O_M_G&lt;/b&gt;. Dan has the nerve to call his advice ways to acheive &quot;&lt;i&gt;true virality&lt;/i&gt;&quot;.&amp;nbsp; Doesn&#039;t he know that what he&#039;s doing is blatantly artificial? I&#039;m floored.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Update:&amp;nbsp; Dan &lt;a href=&quot;http://www.techcrunch.com/2007/11/24/follow-up-to-the-viral-video-post-dan-wants-another-word/&quot; mce_href=&quot;http://www.techcrunch.com/2007/11/24/follow-up-to-the-viral-video-post-dan-wants-another-word/&quot;&gt;posts again TechCrunch&lt;/a&gt;. This time he&#039;s saying that he doesn&#039;t use all those techniques, he was just saying that that some do. I don&#039;t buy it, though I do know Dan has big regrets about his original post. I&#039;m not sure why, but his words and those that support him eat at me in a fundamental way. I&#039;ve wasted too much time on it already, but I may have to write more just to get it out. &lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
</description>
 <comments>http://www.commoncraft.com/sickening-review-viral-video-tactics#comments</comments>
 <category domain="http://www.commoncraft.com/blog-categories/blogging">blogging</category>
 <category domain="http://www.commoncraft.com/blog-categories/socialmedia">socialmedia</category>
 <category domain="http://www.commoncraft.com/blog-categories/techcrunch">techcrunch</category>
 <category domain="http://www.commoncraft.com/blog-categories/video">video</category>
 <category domain="http://www.commoncraft.com/blog-categories/viral">viral</category>
 <pubDate>Fri, 23 Nov 2007 03:57:17 -0500</pubDate>
 <dc:creator>leelefever</dc:creator>
 <guid isPermaLink="false">1558 at http://www.commoncraft.com</guid>
</item>
<item>
 <title>A Sickening Review of Viral Video Tactics</title>
 <link>http://www.commoncraft.com/sickening-review-viral-video-tactics</link>
 <description>&lt;p&gt;This almost seems unreal - maybe it is.&amp;nbsp; &lt;a href=&quot;http://www.dan.ag/&quot; mce_href=&quot;http://www.dan.ag/&quot;&gt;Dan&lt;/a&gt;, a Stanford student,&amp;nbsp; has a chance to make a &lt;a href=&quot;http://www.techcrunch.com/2007/11/22/the-secret-strategies-behind-many-viral-videos/#more-11368&quot; mce_href=&quot;http://www.techcrunch.com/2007/11/22/the-secret-strategies-behind-many-viral-videos/#more-11368&quot;&gt;guest post on TechCrunch&lt;/a&gt;  about his viral video company.&amp;nbsp; What does he do?&amp;nbsp; He proceeds to make it stunningly clear how misguided and irresponsible his &quot;viral video&quot; tactics are.&amp;nbsp; It reads like a manual for new media &lt;a href=&quot;http://cinnamonpants.com/blog/2007/10/10/video-new-media-douchebags-in-plain-english/&quot; mce_href=&quot;http://cinnamonpants.com/blog/2007/10/10/video-new-media-douchebags-in-plain-english/&quot;&gt;douchebaggery&lt;/a&gt;. &lt;/p&gt;
&lt;p&gt;Some examples:&lt;br&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;Blogs:&lt;/b&gt; We reach out to individuals who run relevant blogs and actually pay them to post our embedded videos. Sounds a little bit like cheating/PayPerPost, but it’s effective and it’s not against any rules.&lt;/span&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;br&gt;&lt;b&gt;Forums:&lt;/b&gt; We start new threads and embed our videos. Sometimes, this means kickstarting the conversations by setting up multiple accounts on each forum and posting back and forth between a few different users.&lt;/span&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;MySpace: &lt;/b&gt;Plenty of users allow you to embed YouTube videos right in the comments section of their MySpace pages. We take advantage of this.&lt;/span&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;Commenting - Having a Conversation with Yourself:&lt;/b&gt;&amp;nbsp; A great way to maximize the number of people who watch our videos is to create some sort of controversy in the comments section below the video. We get a few people in our office to log in throughout the day and post heated comments back and forth (you can definitely have a lot of fun with this).&lt;/span&gt;&lt;br&gt;Dan finishes with this bit of perspective and advice...&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;br&gt;You simply can’t expect to post great videos on YouTube and have them go viral on their own, even if you think you have the best videos ever. These days, achieving true virality takes serious creativity, some luck, and a lot of hard work. So, my advice: fire your PR firm and do it yourself.&lt;/span&gt;&lt;br&gt;I think I speak for you when I say &lt;b&gt;O_M_G&lt;/b&gt;. Dan has the nerve to call his advice ways to acheive &quot;&lt;i&gt;true virality&lt;/i&gt;&quot;.&amp;nbsp; Doesn&#039;t he know that what he&#039;s doing is blatantly artificial? I&#039;m floored.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Update:&amp;nbsp; Dan &lt;a href=&quot;http://www.techcrunch.com/2007/11/24/follow-up-to-the-viral-video-post-dan-wants-another-word/&quot; mce_href=&quot;http://www.techcrunch.com/2007/11/24/follow-up-to-the-viral-video-post-dan-wants-another-word/&quot;&gt;posts again TechCrunch&lt;/a&gt;. This time he&#039;s saying that he doesn&#039;t use all those techniques, he was just saying that that some do. I don&#039;t buy it, though I do know Dan has big regrets about his original post. I&#039;m not sure why, but his words and those that support him eat at me in a fundamental way. I&#039;ve wasted too much time on it already, but I may have to write more just to get it out. &lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
</description>
 <comments>http://www.commoncraft.com/sickening-review-viral-video-tactics#comments</comments>
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 <category domain="http://www.commoncraft.com/blog-categories/viral">viral</category>
 <pubDate>Fri, 23 Nov 2007 03:57:17 -0500</pubDate>
 <dc:creator>leelefever</dc:creator>
 <guid isPermaLink="false">1558 at http://www.commoncraft.com</guid>
</item>
<item>
 <title>A Sickening Review of Viral Video Tactics</title>
 <link>http://www.commoncraft.com/sickening-review-viral-video-tactics</link>
 <description>&lt;p&gt;This almost seems unreal - maybe it is.&amp;nbsp; &lt;a href=&quot;http://www.dan.ag/&quot; mce_href=&quot;http://www.dan.ag/&quot;&gt;Dan&lt;/a&gt;, a Stanford student,&amp;nbsp; has a chance to make a &lt;a href=&quot;http://www.techcrunch.com/2007/11/22/the-secret-strategies-behind-many-viral-videos/#more-11368&quot; mce_href=&quot;http://www.techcrunch.com/2007/11/22/the-secret-strategies-behind-many-viral-videos/#more-11368&quot;&gt;guest post on TechCrunch&lt;/a&gt;  about his viral video company.&amp;nbsp; What does he do?&amp;nbsp; He proceeds to make it stunningly clear how misguided and irresponsible his &quot;viral video&quot; tactics are.&amp;nbsp; It reads like a manual for new media &lt;a href=&quot;http://cinnamonpants.com/blog/2007/10/10/video-new-media-douchebags-in-plain-english/&quot; mce_href=&quot;http://cinnamonpants.com/blog/2007/10/10/video-new-media-douchebags-in-plain-english/&quot;&gt;douchebaggery&lt;/a&gt;. &lt;/p&gt;
&lt;p&gt;Some examples:&lt;br&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;Blogs:&lt;/b&gt; We reach out to individuals who run relevant blogs and actually pay them to post our embedded videos. Sounds a little bit like cheating/PayPerPost, but it’s effective and it’s not against any rules.&lt;/span&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;br&gt;&lt;b&gt;Forums:&lt;/b&gt; We start new threads and embed our videos. Sometimes, this means kickstarting the conversations by setting up multiple accounts on each forum and posting back and forth between a few different users.&lt;/span&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;MySpace: &lt;/b&gt;Plenty of users allow you to embed YouTube videos right in the comments section of their MySpace pages. We take advantage of this.&lt;/span&gt;&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;b&gt;Commenting - Having a Conversation with Yourself:&lt;/b&gt;&amp;nbsp; A great way to maximize the number of people who watch our videos is to create some sort of controversy in the comments section below the video. We get a few people in our office to log in throughout the day and post heated comments back and forth (you can definitely have a lot of fun with this).&lt;/span&gt;&lt;br&gt;Dan finishes with this bit of perspective and advice...&lt;br&gt;&lt;span class=&quot;blockquote&quot;&gt;&lt;br&gt;You simply can’t expect to post great videos on YouTube and have them go viral on their own, even if you think you have the best videos ever. These days, achieving true virality takes serious creativity, some luck, and a lot of hard work. So, my advice: fire your PR firm and do it yourself.&lt;/span&gt;&lt;br&gt;I think I speak for you when I say &lt;b&gt;O_M_G&lt;/b&gt;. Dan has the nerve to call his advice ways to acheive &quot;&lt;i&gt;true virality&lt;/i&gt;&quot;.&amp;nbsp; Doesn&#039;t he know that what he&#039;s doing is blatantly artificial? I&#039;m floored.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Update:&amp;nbsp; Dan &lt;a href=&quot;http://www.techcrunch.com/2007/11/24/follow-up-to-the-viral-video-post-dan-wants-another-word/&quot; mce_href=&quot;http://www.techcrunch.com/2007/11/24/follow-up-to-the-viral-video-post-dan-wants-another-word/&quot;&gt;posts again TechCrunch&lt;/a&gt;. This time he&#039;s saying that he doesn&#039;t use all those techniques, he was just saying that that some do. I don&#039;t buy it, though I do know Dan has big regrets about his original post. I&#039;m not sure why, but his words and those that support him eat at me in a fundamental way. I&#039;ve wasted too much time on it already, but I may have to write more just to get it out. &lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
</description>
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 <pubDate>Fri, 23 Nov 2007 03:57:17 -0500</pubDate>
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