All posts for “Social Design”
Ratings, reputation, recommendations, etc. all have problems when it comes to trying to discover the most accurate/helpful/interesting/compelling content. One of the biggest problems is "gaming" which means working to produce results that diverge from the results the system was designed to produce. Well, it appears that some are on a mission to game American Idol and actually try to enable one of the lesser-talented performers to, as the BBC reports win the whole thing. Enter: Sunjaya. Now,... Continue Reading
Since its roll out in December of 2004, 43 Things has won a webby, experienced steady growth and most importantly, formed a very engaged and interactive community of users who volunteer to help garden the community. Though it keeps a low profile, 43 Things is a community success story - they're approaching their millionth member and "thing". Like so many sites, 43 Things is increasingly the target of spammers and trolls. Instead of hiring more people to patrol the site, the Robot Coop (a team... Continue Reading
Kathy Sierra, from what I know of her, is an exceedingly smart and good person who has been targeted by a group of bloggers who recently posted death threats (including images) that has succeeded in scaring the wits out of her. She cancelled all her future speaking engagements due to this incident. Scary, sickening and disturbing stuff. Frank Paynter is one of the people that has stepped up and claimed some responsibility. He and Kathy have made friends again, but the real offenders will be... Continue Reading
I was recently pointed to Existential Ventures, where Broc is giving away a printer to one of the first 500 people who join his MyBlogLog "community". His inspiration was John Chow and apparently NetBusinessBlog joined in to. It looks like John has been able to drive the numbers of his MyBlogLog community to over 1000 people. John gave away a flash drive. Iâ€™m generally a fan of contests â€“ I think they can be used to promote products and bring awareness to issues in creative ways. I... Continue Reading
Kathy Sierra at Creating Passionate Users: User Community & ROI? Kathy's post has practical ideas for how to mobilize and reward your community with a small marketing budget. I'm not sure the post is really about ROI, but it does a nice job of describing the potential value of user involvement and how to reward participation. Part 1 of the series was: How to Build a User Community Part: 1.
Bill Johnston, the new editor at one of the oldest online community-focused newsletters/blogs on the web, The Online Community Report is starting a series on online community basics. I've been crossing paths with Bill for a couple of months now and he's coming to Seattle this weekend. It looks like we're going to have a lot to talk about. I've been thinking a lot about online community basics and it seems there are a *lot* of organizations that are getting started and looking for good... Continue Reading
The more things change, the more they stay the same, I suppose. My first foray into online community management was aided by eGroups in 2000, a free email list service that became Yahoo! Groups. A few of us at my employer decided to test the waters and invite our clients to a Yahoo! Group. We didn't ask for permission - it just happened. Within weeks, it was apparent that we had struck a chord with the customers who jumped in with both feet - and it didn't cost the company a dime. This... Continue Reading
I have been impressed and inspired lately by the degree to which community has become a focus for nearly every part of the web. Community 2.0 and SXSW Interactive offered a look at a number of different sides of managing and building communities. Here are some of the best points we heard from both conferences. Know your pain threshold: Organizations are often not used to seeing negative comments from customers on their web site. In online communities this is inevitable. Your organization... Continue Reading
The world of online communities has evolved and I'm interested in new ways to consider the widening variety of community interactions and connections that we see on the Web. A concept that I've found useful is to consider the "currency" of the community - the basic unit of exchange between members. What is currency in online communities? A currency in this context is a quantifiable form of participation that adds value to the community. Without exchanging currency, communities cannot... Continue Reading
I've told people recently that, in terms of conferences, you can't do anything without it being recorded. This was certainly the case with Northern Voice. Nancy White and I hosted a topic for Moose Camp called "New Rules for the New Communities" more here, which was recorded and can be heard here. All the sessions are on the Northern Voice section at Podcast Spot. This talk contained one of my favorite moments in conference history. The room was packed and people were competing to speak... Continue Reading
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