We were hired by Ford Motor Company and Social Media Group to produce this video about Sync - a Microsoft technology that uses voice activation to control cell phones and mp3 players. In learning about the technology, we became fans of Sync, especially now that you can get a ticket in Washington State for holding a phone while driving.  

Like our videos, the tools we use to make them are quite simple.  Below is a quick tour of some of the non-electronic elements of our productions... The photo below represents a near-complete selection of the tools we use almost everyday to create illustrations and videos.  You can view the photo below with "notes" on Flickr.com. Because neither of us brought video production/scripting/storyboarding experience to the table, we've tinkered our way through and created a couple of resources that... Continue Reading

Boy, did we learn something about our videos. You like the booos and yeahs, eh? I think that's pretty clear. It's funny.  Did you know that the first time we did it for the RSS video it was completely spur-of-the-moment?  The booo just seemed to fit in that moment of production - we had no inkling that it would be a trademark. I'll take the blame for it not appearing in this video.  I felt like it started to get a bit trite - I thought people might be getting tired of it. I was wrong. I... Continue Reading

Since our first couple of videos came out, I've been talking to a lot of people about what makes the Paperworks format work. Aside from the content/message, I often say that a set of constraints is what makes the format a great fit for our goals. In this case, a "constraint" is a rule that we have decided not to break in making our videos. Examples: We only use certain materials (paper, whiteboard, markers, string), we won't make a video over 4 minutes long, we only use our hands to tell... Continue Reading