Recently Cisco released a study that predicted that by 2013, 90% of all consumer IP (Internet) traffic will be video. 90% two years from now. Wow.
I imagine a good portion of this will come from mass media; news, TV shows, Netflix, etc. I’m also quite sure that a growing number of these videos will be short videos that are made for the specific purpose of promoting and explaining an organization’s products and services. Indeed, I think nearly every organization with a website could benefit... Continue Reading
Lilipip is one of the newest members of our Explainer Network of video producers and lately they've been pumping out some great videos for their customers. I'm highlighting a few below...
The first video is for Circle Street and as I told Jen at Lilipip, I really like the way they approached this video. It's informal, fun and tells a story about a problem being solved. It made the value proposition of Circle Street clear in one minute. Take a look:
Second is a video for Adobe's eLearning... Continue Reading