After noticing a Twitter conversation mentioning Common Craft, I met Chris Johnson of Simplifilm.
Last week Chris posted a blog post that provides a look at his position regarding Common Craft and Common Craft Style videos in the context of other producers. The post is called: Have Your Own Style (What Happens When We're Asked to Make a Common Craft Video). Chris writes:
They have their niche and nobody good would ever copy their style. Common Craft should be the only people that make a cut-... Continue Reading