All posts for “advertising”
You've likely seen it before, you come home to find a bag of useless phonebooks on your porch. I realized recently that I haven't used a phonebook or yellowpages in years - I take them straight to recycling. They are dinosaurs. This got me thinking - shouldn't I be able to opt-out of automatic delivery? Wouldn't there be a significant impact if everyone stopped receiving phonebooks and yellow pages? Apparently the major players pumped out 540 million directories this year. This is insane... Continue Reading
If you haven't heard about Markus Frind and his dating site at plentyoffish.com, you will. Markus is singlehandedly disrupting the dating site industry by offering a free alternative to pay-to-play sites like match.com. What makes his story so interesting is that he is the site's only employee - he runs the whole site from his Vancouver, Canada apartment and makes millions of dollars from Google ad revenue. Here are some of the basic facts from a recent Wall Street Journal story (via:... Continue Reading
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